Petainer, a leader in the one-way plastic keg market, has expanded its distribution footprint in the United States with a new partnership with ProStar Distributing.
ProStar will exclusively sell petainerKeg products, targeting breweries, wineries, cider producers and cold-brew coffee suppliers with high quality packaging and supply chain solutions, leveraging Petainer’s expanding customer base and developing new markets.
Petainer is also debuting its new non-pressure release (NPR) fitting in the U.S., which replicates standard keg fittings. Bars will benefit from this easier to use solution which ensures kegs can be tapped repeatedly, while allowing for significantly easier cleaning of lines.
The petainerKeg is an alternative to traditional metal kegs, which can carry significant total cost of ownership and logistic benefits. Sales of petainerKegs in the U.S. have benefited from the growing demand in the craft beer market for a cost-effective alternative to owning or leasing a fleet of steel kegs.
Annemieke Hartman-Jemmett, Petainer’s group commercial strategy director said that this new partnership with ProStar completes the company’s distribution footprint in North America.
“The petainerKeg is changing the way breweries and wineries are thinking about their business, thanks to competitive manufacturing and logistics costs, product quality, and the fact that they can use the same dispensing systems required for conventional steel kegs,” said Marc Kibbey, executive vice-president, North America, Petainer. “We are also looking forward to exploring new opportunities in the fast-growth cold-brew coffee, cider and meadery market segments.”
Petainer says their products have environmental benefits by being lightweight and fully recyclable. We wrote a bunch on the one-way keg trend here.