Alamo Beer becomes title sponsor of Alamo City Marathon Challenge

Do it for the children, but also for the beer.

We often literally run to get beer, so this just makes sense to us. Alamo Beer Co. recently announced its commitment to becoming title sponsors for the 4th Alamo City Marathon Challenge. The event will be rebranded as Alamo Beer Company’s Marathon Challenge (now that’s a name for a race). The training series will take place at different locations: two at LBJ Park on Nacogdoches Road, one at Solers Sports in Helotes and one at Leon Creek Park. Each race series is designed to increase in distance and prepare runners for a full or half marathon.

The Battle of Salado Creek, 5k and 10k, will be held on August 8 beginning at Salado Creek Greenway. The event will kick off at 7 p.m. For all event details, visit www.scallywompus.com.

“Our company has always believed in contributing to the community. The Alamo Beer Co. Marathon Challenge is a great event and we are proud of this partnership,” stated Eugene Simor, President of Alamo Beer.

Alamo Beer Co. Marathon Challenge benefits many local Non-Profit Organizations including: Transplants for Children, Marrowme, Leukemia Society, Pressing on Texas, San Antonio Pet’s Alive, Spina Bifida, Zero-The end to Prostate Cancer, and Under the Bridge.

Alamo Beer is currently constructing an $8 million facility on San Antonio’s east side. The 18,000-sq-ft. complex will house a brewery, administrative office, beer hall and beer garden. The brewery is expected to be fully operational with limited access to the public in the fall. A significant public grand opening is scheduled for spring 2015. The Challenges were founded by Bart Childers who felt there was an efficient way to create a training series for half and full marathon runners. These runners are provided with four races that occur over four-month periods that fit into any trainer’s 18 week training plan.