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Craft beer merchandising trends report

April 7, 2015Chris Crowell

Growlers

stainless steel growler
Stainless steel is a nice look.

Trending up
People are taking their beer places it could never go before. To that end, Stainless Steel Growlers have really taken off.

Trending down
Really, all growlers are on the upswing. Tough to go wrong. If anything, just providing one type/size of growler is trending down in favor of some variety.

Best bang for your buck
We love the Boston Round. It is available in a variety of smaller sizes for those extra special brews, and with its price, it is totally feasible to do a smaller run of a unique bottle for a special beer.

(Click “Page 4” to continue reading: Apparel)

Pages: Page 1 Page 2 Page 3 Page 4 Page 5
beer bottle growler top
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2022 Beer Branding Trends Part 2: Beyond Beer
2022 Beer Branding Trends Part 1: Reinvention

Reader Interactions

Comments

  1. ed_flynn_ says

    April 29, 2015 at 2:06 pm

    What’s good in craft beer merchandise from a consumers perspective: https://medium.com/@ed_flynn_/a-designers-guide-to-american-craft-beer-merchandise-8dc1adc8eb7d

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  2. brewerysoftware says

    April 10, 2015 at 4:52 pm

    Merchandising trend report: http://t.co/3q1Z7pBerl #OBeer #CraftBeer

    Log in to Reply
  3. MalenaMFarrell says

    April 9, 2015 at 1:19 pm

    What are people buying from breweries? Check these #craftbeer merchandising trends http://t.co/fVzf9ih1jQ via @craftbrewingbiz @cedarbrew

    Log in to Reply
  4. That802BeerGuy says

    April 8, 2015 at 11:02 pm

    RT @MeasuredMethods: If you are in the brewing business, you are also in the branding business. #CraftBeer merchandising trends report http…

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  5. mrbrewreview says

    April 8, 2015 at 8:41 pm

    Craft beer merchandising trends report http://t.co/QSgbB0UEI7 via @craftbrewingbiz

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  6. MidwestBeerWine says

    April 8, 2015 at 5:44 pm

    Craft beer merchandising trends report http://t.co/ay5FxpGvfQ

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  7. Andy Manoushagian says

    April 8, 2015 at 5:37 pm

    Andy Manoushagian liked this on Facebook.

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  8. Summer Sun Garden & Brew says

    April 8, 2015 at 5:37 pm

    Summer Sun Garden & Brew liked this on Facebook.

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  9. VicinityBrew says

    April 8, 2015 at 4:17 pm

    Craft beer merchandising trends report http://t.co/CK5x1wSvZb via @craftbrewingbiz

    Log in to Reply
  10. MeasuredMethods says

    April 8, 2015 at 3:04 pm

    If you are in the brewing business, you are also in the branding business. #CraftBeer merchandising trends report http://t.co/Dd3qREp5kk

    Log in to Reply
  11. Joe Alfeo says

    April 7, 2015 at 9:22 pm

    Joe Alfeo liked this on Facebook.

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  12. Mead Man Mike says

    April 7, 2015 at 3:07 pm

    Mead Man Mike liked this on Facebook.

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  13. Taweechai Thongrod says

    April 7, 2015 at 2:07 pm

    Taweechai Thongrod liked this on Facebook.

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  14. Thomas Creighton says

    April 7, 2015 at 1:22 pm

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