• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Advertise
  • About Craft Brewing Business

Craft Brewing Business

Professional Insight, Unfiltered

  • News
  • Business & Marketing
  • Ingredients & Supplies
  • Packaging & Distribution
  • Equipment
  • Webinars & White Papers
  • COVID-19

Ebola scare has significant impact on restaurants and bars in Dallas

October 29, 2014Keith Gribbins

ebola
The impact was relatively short-lived once it had become clear that a broader outbreak in the area was not imminent.

During the first two weeks of October, the Ebola scare had a significant impact on traffic trends to restaurants and bars in the Dallas market, according to a report from Guest Metrics. As a baseline, during the month of September, on-premise traffic growth to Dallas restaurants and bars was generally flat compared to the prior year. However, during the first week of October, traffic declined to -2 percent, and during the second week of October, traffic growth fell even further to -5 percent.

In terms of the specific on-premise channels, Bars & Clubs, Fine Dining and Lodging were the most impacted by the Ebola scare. Traffic to Bars & Clubs (which has struggled for the majority of the year in Dallas) went from -6 percent in September to -11 percent during the first two weeks of October. Fine Dining traffic growth went from -4 percent in September to -9 percent during the first two weeks of October.

Lodging went from +4 percent in September to -7 percent during the first two weeks of October (likely a sign of business travelers canceling or postponing their trips to Dallas). The impact on traffic to Casual Dining and Fast Food/Fast Casual restaurants was a bit less pronounced. Traffic to Casual Dining restaurants grew +2 percent in September compared to the prior year, and actually held at +2 percent during the first week of October, but then fell to -2 percent during the second week of October. Traffic to Fast Food and Fast Casual restaurants softened slightly from the +1 percent growth in September to roughly flat during the first two weeks of October.

Of the various food and beverage categories in the on-premise channel, the alcohol categories were the most severely impacted by the Ebola scare in Dallas. Beer volumes fell from -4 percent in September to nearly -10 percent during the first two weeks of October. Wine volumes fell from -2 percent in September to -6 percent during the first two weeks of October. Spirits volumes fell from flat in September to -8 percent during the first two weeks of October. Food and Non-Alcoholic Beverages were impacted much less severely. Non-Alcoholic Beverage volumes fell from -3 percent in September to -4 percent during the first two weeks of October, and the number of Food items consumed fell from +1.5 percent in September to -0.5 percent during the first two weeks of October.

However, it should be noted that during the week ending Oct. 19, the trends for the various on-premise channels and food and beverage categories had nearly fully recovered to their growth levels from September, suggesting the impact was relatively short-lived once it had become clear that a broader outbreak in the area was not imminent. Overall on-premise traffic was only down 0.8 percent in the week ending Oct. 19 but Lodging was the only channel that was still hurting; lodging was down 7.5 percent in that week vs. up 4 percent in September.

people drinking at bar
On-premise traffic remains positive while beer volumes soften slightly
arryved
Arryved debuts OpenTab to change the on-premise POS game
beer sales analysis
How taproom tabs, to-go beer sales have changed in the COVID era
Lefthand Arryved
Some cool things about: Arryved’s POS system for breweries

Reader Interactions

Comments

  1. bjzhr596mp22 says

    October 29, 2014 at 4:40 pm

    @CraftBrewingBiz Prize Patrol picked you as today’s Dallas winner!!! Go here to claim @Claim__Now

    Log in to Reply

Leave a Reply Cancel reply

You must be logged in to post a comment.

Primary Sidebar

Latest News

  • After a year in business, Louisville’s Gallant Fox Brewing is already opening a second location in Bullitt County
  • Sovos ShipCompliant adds audit protection for direct-to-consumer alcohol shippers in 24 states
  • Proof Brewing installing Earthly Labs’ carbon capture tech
  • Because you must know everything about beer, here’s March 2021’s domestic tax paid estimates for beer shipments

Sign up for our newsletter

unsubscribe from list

Most Popular Today

Recent Features

  • Lemon-QuestDogfish Head’s deal with Mother Nature other beers to know this Earth Week
    April 20, 2021
  • Understanding ionization: Let’s learn how to air rinse and dry cans and bottles without water
    April 19, 2021
  • Crosby Farm TopWire Hop Project 12Resplendent Oregon hop farm has ultimate beer garden (TopWire Hop Project) reopening April 30 (enjoy some images)
    April 15, 2021
  • Get Your Drink On app people cheers drinksThis Get Your Drink On app gifts beer money to a phone’s digital wallet, so please send me some
    April 15, 2021
  • GEA-InsightPartner-ProduktbildInside the real-time process control of GEA’s InsightPartner software
    April 14, 2021
  • roughhouse brewing cave aged beersCave-aged beer finally excavated by Roughhouse and other beers to know this week
    April 13, 2021

Footer

  • Email Newsletter Sign Up
  • About Craft Brewing Business
  • Contact Us
  • Advertise on Craft Brewing Business
  • Media Kit Download
  • Privacy and Terms

© 2021 · CBB Media LLC

Continue ...

sponsored by