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Is “Landmarks” a clever Deschutes Brewery commercial or art house film?

February 22, 2013Keith Gribbins

This short film is absolutely fascinating to us. Produced by Deschutes Brewery about a year ago, this clever mini film called “Landmarks” is part commercial, part Oregon State promotional video, part beautiful art house film. A young couple explores Oregon’s great outdoors (from Black Butte to Mirror Pond to the High Desert), many of those spots inspiring the names and themes of Deschutes’ beer portfolio. The couple of course has a few beers along the way. The fantastic soundtrack comes via the song “Beach House,” by The Cave Singers (a CBB favorite). Right now this video only has 1,600 hits on YouTube, and it deserves a little more attention. We think it’s an innovative approach to marketing your beers and brands.

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