Middleby Corp., a major player in foodservice equipment, has launched a new division focused on the craft beverage industry. The Middleby Brewing & Distilling Solutions Group brings together six established brands to offer end-to-end equipment solutions for brewing, distilling, and beverage packaging. Craft brewers can now source brewing systems, packaging lines, and advanced dispensing technologies from a single supplier — streamlining purchasing, integration, and support. From the press release:
“Bringing this collaborative team together to expand our innovative product offerings will be beneficial to our customers and the industry. We are proud to offer a streamlined buying process of the most advanced industry solutions, which supports our customer-centered culture,” said Marlowe Parker, President of Deutsche Beverage + Process, Wild Goose Filling and Ss Brewtech. “With locations across the U.S. and Europe, our global team of experts are readily available with many options for our beverage manufacturing customers. Operators can review the wide range of cutting-edge solutions from our highly respected brands and choose the one that is right for their business.”
What craft brewers can expect
The new division unites brands that span the entire beverage production chain. This one-stop shop provides:
- Custom brewhouse systems
- Fermentation and cellar tanks
- Canning and bottling lines
- Smart draft beer dispensing systems
- Alcohol-free brewing tech
- Full automation and support
The goal? To simplify how brewers source, install, and scale their equipment — all while improving product quality and operational efficiency. Let’s break down the brands in the group and what each brings to the table. From the press release:
“The brands in the Middleby Brewing & Distilling Solutions Group have built long-standing reputations as some of the best in the industry. The products and advancements these brands have brought to the market over the years have been game changers for operators. The brands now working in lockstep allow an even greater opportunity for our innovation to serve a quickly evolving beverage environment. With the Brewing & Distilling Solutions Group, Middleby is well-positioned to address the beverage industry trends of the future,” said Korey Kohl, President of Middleby Beverage Group.
Deutsche Beverage + Process
Specialty: Turn-key brewhouses, cellar tanks, pilot systems, automation, and material handling
Deutsche is a workhorse for craft brewers. The brand builds fully customized brewing systems from 2 to 100 barrels. That includes production-scale brewhouses, pilot systems, fermentation tanks, CIP solutions, and more. They also integrate automation options and offer dedicated engineering support, from design to commissioning.
Key products:
- Custom pub and production brewhouses
- Fermenters and brite tanks (2–240 bbl)
- Hop and adjunct infusers
- Cleaning systems and automation
- Material handling and filtration gear
Ss Brewtech
Specialty: Professional-grade brewing equipment for small-scale and home brewers
Ss Brewtech is known for high-quality stainless gear that bridges pro-level engineering with approachable form factors. The brand offers many firsts, including the “conical bottomed stainless bucket, a weldless kettle trub dam, an insulated 5 degree sloped floor mash tun with center drain, and an integrated temperature control system custom designed for our Chronical series fermenters.” It continues to push new designs for mash tuns, Unitanks, and brite tanks.
Key products:
- Pressurizable Unitanks
- Compact brite tanks
- Fermentation and temp control systems
- Accessories for home and nano brewers
Wild Goose Filling
Specialty: Automated and mobile canning and bottling systems
Wild Goose was one of the first to serve craft beverage canning needs. Their systems are designed to protect beverage quality, minimize DO pickup, and scale with demand. With over 2,300 systems in the field, they’ve become a go-to for packaging.
Key products:
- Modular canning and bottling lines
- Systems for beer, wine, kombucha, RTDs, CBD drinks
- Mobile, semi-automatic, and fully automatic options
Meheen
Specialty: Compact bottling systems
Operating under the Wild Goose umbrella, Meheen specializes in small-footprint, high-efficiency bottling lines. Designed for ease of use and quick setup, Meheen lines are ideal for producers focusing on glass packaging.
Cervizi
Specialty: Smarter draft beer systems
Cervizi helps bars and breweries improve draft beer efficiency. Its systems reduce product waste, eliminate over-pour, and track data on product flow. That translates to faster service, higher margins, and better product consistency.
Key features:
- Minimal foam loss
- Real-time pour data
- Higher tap-to-glass speed
- Smaller keg room footprint
NexDraft (Powered by Sustainable Beverage Technologies)
Specialty: Dispensing draft beer without kegs
NexDraft uses a unique bag-in-box format to dispense beer. It mixes concentrated, Multi-Brewed beer with water and alcohol in real time at the tap. No kegs needed.
Key features:
- Dramatically lower shipping weight and volume
- Eliminates keg cleaning and reverse logistics
- Tap from frozen product with extended shelf life
- Pour beer at different ABVs from the same source
Why this matters to craft brewers
Middleby’s new group simplifies the equipment buying process for small producers. Instead of juggling multiple vendors, brewers can now source nearly everything — from grain handling to taproom pouring — from one coordinated supplier.
Key benefits:
- Fewer integration issues
- Centralized support and engineering
- Easier expansion planning
- Faster install timelines
- Improved system compatibility
The group also means brewers can explore advanced options — like NA beer production or kegless dispensing — without starting from scratch.
The bottom line
Craft breweries need to do more with less. Whether scaling operations or launching a taproom, the Middleby Brewing & Distilling Solutions Group aims to remove complexity from the equipment side of the business. By aligning top-tier brands under one roof, Middleby is betting big on the future of independent brewing. For more information about The Middleby Corporation, please visit www.middleby.com.
Leave a Reply
You must be logged in to post a comment.