Samuel Adams, in partnership with Accion, is coming to Cleveland to host its signature small business Speed Coaching event on Tuesday, July 21. Designed to provide expert, customized business advice, the event is part of Samuel Adams Brewing the American Dream, a microlending and coaching program for small business owners working in food and beverage, including craft brewing.
During the Speed Coaching, entrepreneurs have the opportunity to participate in up to six 20-minute, one-on-one, high-impact sessions. Coaches will include Samuel Adams professionals, and topics covered will range from sales, distribution and packaging to finance, e-commerce and marketing.
Participants are encouraged to bring samples of product and packaging that they want feedback on and should also come prepared with questions regarding specific challenges their businesses are facing. For example, a small business owner may want to ask a finance professional for advice on how to competitively price his/her product. Click here for registration and event info.
A bit about the Brewing the American Dream program: Created by Samuel Adams brewer and founder Jim Koch, it provides the two important things Jim couldn’t get when starting Sam Adams 31 years ago: access to financing and nuts-and-bolts business advice. Since the program began in 2008, Brewing the American Dream has provided millions of dollars in microloans to hundreds of entrepreneurs nationwide, coached more than 4,000 small business owners and helped create or retain more than 2,000 jobs.