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Shot and a beer: Bulleit Frontier Whiskey and Stone Brewing announce partnership

February 8, 2023Pretty Much a Press Release

Yesterday, Bulleit Frontier Whiskey and Stone Brewing Co. officially announced a partnership. The collaboration initially kicked off in December 2022 with the release of the highly exclusive Stone One Batch Dispatch: Gimme Yule Gimme Fire Barrel-Aged Bock. This limited time offer beer was aged in Bulleit Rye Whiskey barrels, and sold exclusively online and at Stone Brewing locations.

Through this partnership, Stone Brewing and Bulleit Frontier Whiskey showcase their most complementary offerings through the unique craft experience of beer and a shot. Following the Gimme Yule Gimme Fire Barrel-Aged Bock, Stone announced the release of two year-round beers to accompany its hugely popular Stone Delicious IPA. The gluten-reduced West Coast Style IPA is now joined by Stone Delicious Double IPA and Stone

Delicious Citrus IPA in a format hardly seen on shelves — a variety can six-pack. Thanks to their distinct citrus personalities and balanced malt bill, all three beers make delicious accompaniments to a wide array of foods and whiskeys. Stone’s year-round beers can now be found merchandised alongside Bulleit Frontier Whiskey, providing the perfect pairing for a beer and a shot.

“Bulleit Frontier Whiskey is such a reputable and well-respected brand, we’re honored to offer our beers alongside their whiskeys,” stated Erin Smith, Stone Brewing VP of Marketing. “When we take on partnerships, it’s with brands that value their fans and commit to quality like we do. The experience of Stone and Bulleit together at the table is special, and we hope it enlightens a few new fans!”

Beyond the popularity of the whiskey and beer combination, the two partners celebrate a shared focus on sustainability. With a guiding tennant of replenishing and protecting natural resources, Bulleit’s Distilling Co. in Shelbyville, Kentucky, has pioneered processes that reduce carbon emissions, conserve water and manage waste during production. In its distillery in Lebanon, Kentucky, Bulleit does not consume any fossil fuels to produce its whiskeys. Additionally, Bulleit recently launched its commitment to improving Tree Equity in neighborhoods across the nation with a tree planting event in Houston, Texas. Stone Brewing is equally committed to minimizing its environmental impact through its world-class water reclamation, LEED Certification, creative uses of spent grain, philanthropic support, and more.

“We’re incredibly excited to extend our Bulleit & Beer program with Stone Brewing,” said Johannah Rogers, Global Brand Director at Diageo North America. “As a brand that places a unique focus on responsibly crafting delicious beers, Stone reflects Bulleit’s values of designing environmentally friendly initiatives to create the best products.”

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