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Common reasons breweries rebrand: Craft Beer, Rebranded, episode 3, with Isaac Arthur and Cody Fague from CODO Design

April 20, 2020Cody Fague and Isaac Arthur

For the third video in our Craft Beer, Rebranded series, we’re discussing why so many breweries around the country are rebranding.

Craft Beer, Rebranded (and its companion workbook) are a step-by-step guide to help you map out a successful strategy for rebranding your brewery. Based on CODO Design‘s decade of brewery branding experience, this book will help you weigh your brand equity, develop your brand strategy and breathe new life into your brand. Whether your brewery is three years old or 30, Craft Beer, Rebranded is your guide to attracting new audiences, selling more beer and positioning your brand for the long haul.

Read and buy it now at: www.craftbeerrebranded.com

The role of market research in go-to-market planning for craft breweries
How to Launch Your Rebrand: Craft Beer, Rebranded, Episode 14
How to be the Greatest Client Ever: Craft Beer, Rebranded, Episode 13
How to hire a design firm for your craft beer rebrand

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