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North Coast Brewing has created an immersive tasting experience using virtual reality

February 14, 2023Pretty Much a Press Release

NCBC CEO/CFO Jennifer Owen test drives a headset for the new Spyglass experience.

North Coast Brewing Company (NCBC) announced its latest offering — a virtual craft beer tasting experience (click here to sign up). NCBC has partnered with Spyglass to develop and distribute an exclusive virtual beer tasting experience with connoisseurs throughout California. The main attraction is a guided beer tasting of four of North Coast’s most iconic brews led by Brewmaster Chuck Martins.

In addition to their tasting kit of four 12-oz beers, four custom-designed coasters, and access to the Spyglass Meta Quest app, customers will soar above the breathtaking coastline of Fort Bragg, California, via a drone flyover. They will also experience a virtual visit to Fortunate Farm, NCBC’s longtime partner in a Carbon Farming project.

Spyglass builds experience platforms to deliver high-production, high-quality immersive experiences for recreation, entertainment, and education through virtual reality. A Meta Quest 2 system is required to fully enjoy this experience.

“Our joint mission is to share the beauty and sounds of our rugged coastline, while enjoying delicious craft beer across the Golden State,” said Jennifer Owen, CEO/CFO at North Coast.

NCBC is pleased to offer in this package four of their delicious beers, including Scrimshaw Pilsner (No. 1 selling craft pilsner in the USA), PranQster Belgian Style Golden Ale, Pacific Magic IPA (newest release), and Old Rasputin Russian Imperial Stout (No. 1 selling imperial dtout in California).

“We are incredibly excited to partner with North Coast Brewing. It’s been a pleasure working with their team to capture the sights, tastes, and sounds of NCBC. We’re thrilled to share this experience with beer lovers all over California through our first VR release,” said Gopal Kamath, Spyglass cofounder.

This offering is currently available to customers in California only. Visit https://northcoastbrewing.com/spyglassvr/ to learn more.

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