• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Advertise
  • About Craft Brewing Business

Craft Brewing Business

Professional Insight, Unfiltered

Craft Brewing Business Craft Brewing Business
  • News
  • Business & Marketing
  • Packaging & Distribution
  • Equipment & Systems
  • Ingredients & Supplies
  • Webinars & White Papers
  • News
  • Business & Marketing
  • Ingredients & Supplies
  • Packaging & Distribution
  • Equipment
  • Webinars & White Papers
  • COVID-19

Asheville staple French Broad Brewing to be revitalized under new owners

June 8, 2017Pretty Much a Press Release

Strategic Partnership Handshake
Pretty sure that’s Paul Casey on the right.

As of June 1, French Broad Brewing Co. is under new ownership. Paul Casey and his wife Sarah, from Chapel Hill, N.C., finalized the purchase of the French Broad yesterday. French Broad is considered one of the oldest breweries in the Asheville area and is recognized as a pioneer that helped establish the craft beer culture in the local market. They are best known for their Gateway Kölsch, 13 Rebels ESB and Wee Heavy-er Scotch Style Ale. The Caseys see the opportunity to return to growth, further mature the brand and re-engage the beer community in Asheville and across the state.

“We are excited about the opportunity to be a part of the French Broad story. It has a history with the Asheville community and with the beer industry at large,” said Paul Casey, entrepreneur and French Broad owner. “French Broad was once considered a pioneer and innovator, and we want to return to that position and re-engage the community. I am honored to take this brand to the next level and maximize its potential.”

With the same team in place that currently manages French Broad, the Caseys plan to renovate and expand the existing tap room while continuing to meet on- and off-premise demand. Casey would like to invest in producing more seasonals and one-off brews in an effort to stay relevant and increase demand.

“French Broad is one of our area’s legacy brewers and one of the founding members of the Asheville Brewers Alliance. They are a vital part of our community and with new ownership, they will continue to honor their heritage and also be in a better position to expand with the craft brewing scene,” said Kendra Penland, executive director of the Asheville Brewers Alliance. “We are excited for Paul and the French Broad Brewery family and look forward to working with and supporting them for many years to come.”

This 1997 Anheuser-Busch franchise agreement shows how distributors have always put Big Beer first

Montauk Creatives1
Tilray’s year-end tradition continues, buys Montauk Brewing
Strategic Partnership Handshake
Harpoon parent company buys Long Trail Brewing brands
sprecher-brewing
Wisconsin’s Sprecher Brewing sells to investor group, former owner touts importance of staying local in sale
molson coors
Molson Coors acquires Detroit’s Atwater Brewery

Reader Interactions

Leave a Reply Cancel reply

You must be logged in to post a comment.

Primary Sidebar

Latest News

  • MicroStar Logistics launches Network Services Division to manage reusable plastic pallets for the beer Industry
  • Analyst speculates on Heineken acquiring Boston Beer, stock jumps
  • United States Bartenders’ Guild now has access to WOTVS Hospitality Assistance Program
  • Tröegs new canning line will increase production and accommodate new packaging types

Sign up for our newsletter

unsubscribe from list

Most Popular Today

Recent Features

  • Koga-brothers-karben4Karben4 Brewing to relaunch Ale Asylum brand
    March 20, 2023
  • 4 steps to understanding the filtration process in craft beer
    March 20, 2023
  • newbelgium_2023_wildnectar-shopping-basket_family_IMG_2Beyond beer: Examples of craft breweries exploring canned cocktails
    March 16, 2023
  • brooklyn 35 featureBrooklyn Lager turns 35 and more beers to know this week
    March 14, 2023
  • Backwoods Brewing to open a 19-acre resort called Party Acres in the Columbia River gorge this May
    March 13, 2023
  • Distribution update: NYC’s Alewife Brewing now sells in eastern Pennsylvania + news from Maui, Urban South and more
    March 13, 2023

Footer

  • Email Newsletter Sign Up
  • About Craft Brewing Business
  • Contact Us
  • Advertise on Craft Brewing Business
  • Media Kit Download
  • Privacy and Terms

© 2023 · CBB Media LLC