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Beer theft in Atlanta: Sweetwater loses 3,300 cases in stolen trailers

June 29, 2016Chris Crowell

SweetWater Brewing LogoFurther proof that Burt Reynolds movies are less charming than you remember: Two SweetWater Brewing Co. trailers were reportedly hijacked by a bunch of bungholes trying and failing to act like real criminals. Stealing from an independent craft brewery? Not cool. The result is 3,300 cases of beer going missing.

The trailers were eventually discovered — empty, of course. Authorities later recovered one-fourth of the supply, but even if those cases were in seemingly mint condition, it doesn’t matter.

From the NBC affiliate in Atlanta:

Though some of the beer was found, “we can no longer trust that that beer would be up to the quality standards that we as a brewery maintain, so unfortunately we have to destroy it all,” [said Steve Farace, who handles marketing for SweetWater.]

The cases in particular were the Summer Variety Pack and included the in demand (and delicious) Goin’ Coastal pineapple IPA. It is unlikely the Atlanta area will receive an additional shipment of these beers.

This maybe serves as a reminder for all craft breweries out there to make sure you have the right insurance coverages for your needs (No. 6 in the Top 10 legal mistakes made by craft breweries).

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  1. Anthony Boltik says

    June 30, 2016 at 8:36 pm

    Anthony Boltik liked this on Facebook.

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  2. Beargrylls Sum says

    June 29, 2016 at 2:51 pm

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  3. LVRGLLC says

    June 29, 2016 at 2:21 pm

    #CraftBeer #CraftBrewing #Beer #BeerBiz Beer theft in Atlanta: Sweetwater loses 3,300 cases in stolen trailers https://t.co/XPuj3YbNEK

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  4. Talea Bloom says

    June 29, 2016 at 1:51 pm

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  5. Adam Holtvogt says

    June 29, 2016 at 1:06 pm

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