• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Advertise
  • About Craft Brewing Business

Craft Brewing Business

Professional Insight, Unfiltered

  • News
  • Business & Marketing
  • Ingredients & Supplies
  • Packaging & Distribution
  • Equipment
  • Webinars & White Papers
  • COVID-19

Boston Beer shuffles personnel in operations department

December 18, 2013Chris Crowell

samadams25th

The Boston Beer Co. announced that David Rocco has joined the operations department as senior director of supply chain, with responsibilities for planning, customer service, order fulfillment and freshest beer operations.

Rocco brings 25 years of supply chain experience from Staples, Accenture and Quaker/Pepsi where most recently he has led changes and improvements in complicated supply chains and with products where freshness was crucial. Prior to that, he held various operations roles in engineering, warehousing and product development.

Additionally, to support continued growth, Brett Atkinson will be assuming the new position of director of operations strategy.  In Atkinson’s new role, he will be working with senior leadership on long-term operations capacity and strategy.  Both Rocco and Adkinson will report to Tom Lance, VP of operations.

“We are thrilled to add David to our operations team,” Lance said.  “2013 has been an extraordinary year for Boston Beer Co. and our breweries have struggled to keep up with demand.  Servicing our wholesalers and retailers with high quality, fresh beers and cider, is key to our future business growth. I think David will bring new ideas and a different perspective that will help our expanded team address our supply and service opportunities as we also complete our brewery capacity expansions in time for summer 2014. ”

This Sam Adams video tour with Conan O’Brien and Jim Koch is pretty priceless
third quarter earnings
Boston Beer continues to grow through diverse new brands while Sam Adams lags in Q3 earnings report
Sam Adams announces 513 Cincinnati beer in cool homage to Koch’s former Ohio home
Whoa. Can’t stop watching this snow’daciously cool Sam Adams 3D projection aerial show

Reader Interactions

Comments

  1. garymonterosso says

    December 21, 2013 at 11:43 am

    Boston Beer shuffles personnel in operations department – Craft Brewing Business http://t.co/X3641EfdOm

    Log in to Reply

Leave a Reply Cancel reply

You must be logged in to post a comment.

Primary Sidebar

Latest News

  • Watch: This awareness video on human trafficking from beer wholesaler Markstein Sales will move you to action
  • Distribution updates: Massachusetts brewers celebrate franchise reform, Yuengling goes to Texas with Molson Coors and more from Bell’s, Stone and beyond
  • San Francisco’s Fort Point Beer moves from self-distribution to partner with Matagrano Inc.
  • Craft Brewers Conference rescheduled for Sept., moves from San Diego to Denver, may go online as a backup

Sign up for our newsletter

unsubscribe from list

Most Popular Today

Recent Features

  • Watch: This awareness video on human trafficking from beer wholesaler Markstein Sales will move you to action
    January 14, 2021
  • Distribution updates: Massachusetts brewers celebrate franchise reform, Yuengling goes to Texas with Molson Coors and more from Bell’s, Stone and beyond
    January 14, 2021
  • COVID19 coronavirus mask moneyWhy you need to maximize engagement during a pandemic
    January 13, 2021
  • How the Employee Retention Credit can help breweries that paid employees during the pandemic
    January 12, 2021
  • The role of market research in go-to-market planning for craft breweries
    January 12, 2021
  • Tennessee beer tax rolls through legislatureSummary of new wrinkles to the Craft Beverage Modernization tax provisions via the TTB
    January 11, 2021

Footer

  • Email Newsletter Sign Up
  • About Craft Brewing Business
  • Contact Us
  • Advertise on Craft Brewing Business
  • Media Kit Download
  • Privacy and Terms

© 2021 · CBB Media LLC

Continue ...

sponsored by