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Craft beer event idea of the week: Lakefront Brewery’s Drag Queen Bingo

July 24, 2019Chris Crowell

Lakefront Brewery

What started as a simple Facebook message has turned into a monthly bingo event that recently welcomed in over 300 bingo players at Lakefront Brewery in Milwaukee. With a little makeup and a wardrobe change, Max Kurkiewicz becomes “Ester Flonaze,” an elderly Sicilian woman full of attitude, flare and maybe some content not so suitable for her grandchildren. 

“Doing bingo at Lakefront Brewery has opened the door for anyone out there that just wants to come and have fun,” said Drag Queen Ester Flonaze. “Creating a welcoming space in Milwaukee lets everybody know that we are moving forward as a city when it comes to embracing individuality.”

A UWM theater graduate, Max set out to play this character as a Chris Farley-inspired creative outlet. But since, has been a popular face in the Milwaukee LGBTQ and drag scene. Reaching out to Lakefront Brewery was a complete stab in the dark, but the results go much deeper than the beer and laughter.

“The team at Lakefront was onboard from the get-go, we want to be a welcoming place for everyone. Beer should be inclusive and fun,” said Lakefront’s On-Site Business Development guy Mike Walker. “The event is simply entertaining. Between the dancing challenges and all the sassy remarks from Ester, the place really turns into a party.”

Drag Queen Bingo at Lakefront Brewery is a monthly bingo night of 10 games, each with a prize provided by Lakefront. This month’s top prizes include two tickets to Noah’s Ark Waterpark as well as a $100 Gift Card from Milwaukee Food and City Tours. 

Bingo is free to play, but all patrons must be 21 unless accompanied by a legal parent or guardian.

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