• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Advertise
  • About Craft Brewing Business

Craft Brewing Business

Professional Insight, Unfiltered

Craft Brewing Business Craft Brewing Business
  • News
  • Business & Marketing
  • Packaging & Distribution
  • Equipment & Systems
  • Ingredients & Supplies
  • Webinars & White Papers
  • News
  • Business & Marketing
  • Ingredients & Supplies
  • Packaging & Distribution
  • Equipment
  • Webinars & White Papers
  • COVID-19

Denver’s Spangalang Brewery and North Carolina’s Fullsteam Brewery make Super Bowl beer wager

February 3, 2016Marty Jones

Spangalang's Austin Wiley with Orange Crushsicle
Third-string quarterback and Spangalang Brewery co-founder Austin Wiley with Orange Crushsicle.

In advance of the upcoming Super Bowl between the Denver Broncos and the Carolina Panthers, Spangalang Brewery (Denver) and Fullsteam Brewery (Durham, N.C.) are entering into a wager on behalf of their respective NFL home teams. The terms of the wager are significant for the brewers and their fans.

The losing brewery will have to brew a special batch of beer from a recipe chosen by the winning brewery. The beer recipe must include indigenous ingredients from the winner’s state and will be named by the winning brewery. On tapping day, the losing brewery must hang the winning team’s flag and fly it for one week or until the beer is gone, whichever comes first.

“That Panthers flag,” said Sean Lilly Wilson, founder of Fullsteam Brewery, “is going to look great hanging in the Spangalang tasting room. But we’ll send a beer recipe with some choice Carolina ingredients and flavor to help ease the pain of Denver’s loss.”

“It will be interesting to see if Cam Newton can sport his 1000-watt smile with Von Miller in his face,” said Spangalang co-founder and brewer Darren Boyd. “I’m thinking ‘Cam’s Kryptonite’ would be a good name for the beer recipe we send to North Carolina.”

Each brewery will be asking its social media followers to suggest beer styles, local ingredients and names for the winning beers. On Feb. 5, the Friday before the Super Bowl, each brewery will release a special pre-game beer to rally local fans.

Spangalang will bring back Orange Crushsicle, which it debuted prior to the Broncos defeating the New England Patriots to win the AFC crown and a place in the Super Bowl. The beer equivalent of the Dreamsicle frozen treat, Orange Crushscicle is a citrus session ale enhanced with orange juice, sweet and bitter orange peel and vanilla. Its name pays tribute to the past and current defense of the Broncos and predicted the creaming of the Patriots by the Broncos.

“Broncos fans came out in droves to try the beer last weekend,” said Spangalang brewer and co-founder Taylor Rees. “Our tap room will be a sea of orange jerseys when we tap it again.”

Fullsteam will release Bless Their Heart, a twist on its recent collaboration with Charlotte-based Free Range Brewing. The beer is made with foraged juniper, North Carolina Frasier fir, and an addition of chokeberry syrup. “We thought chokeberry would be a good ingredient to use in this beer,” Wilson said, “due to Manning’s history of choking in the Super Bowl.”

No matter which team wins the game, the rival brewers are comfortable with the wager. “The worst that can happen,” Boyd said, “is we let a like-minded, quality obsessed craft brewer take the lead on a beer of ours. So this is a good bet to make. Although the Panthers flag in our brewery would make us all sick.”

Harpoon Brewery IPA-Tap-Pour cbb crop
Boston’s Harpoon Brewery challenges Philly-based Yards Brewing to Battle of the Beers for Super Bowl
Budweiser 2017 Super Bowl Commercial “Born The Hard Way” 2
Anheuser-Busch’s Super Bowl ad on immigration is timely, thoughtful and lucky
Friday Fun: New England’s Shipyard Brewing and Atlanta’s Scofflaw Brewery make Super Bowl beer wager
Austin Wiley with apple & beer Spangalang Brewery cbb crop
Spangalang Brewery launches “Back to School Beer Special” in support of teachers/school staff

Reader Interactions

Comments

  1. asburydunhill says

    February 4, 2016 at 2:55 pm

    Love it when the beer guys talk trash–and back it up with beer. Go @Fullsteam! https://t.co/AczHvUvXUn #SuperBowl https://t.co/iOlYxQiH6h

    Log in to Reply
  2. SugarF3 says

    February 4, 2016 at 9:47 am

    RT @CraftyBeerGuys: Fullsteam found a perfect ingredient for their beer, the chokeberry, in honor of Manning’s history of choking in… htt…

    Log in to Reply
  3. CraftyBeerGuys says

    February 4, 2016 at 9:45 am

    Fullsteam found a perfect ingredient for their beer, the chokeberry, in honor of Manning’s history of choking in… https://t.co/7da5QROUGf

    Log in to Reply
  4. CraftyBeerGuys says

    February 4, 2016 at 9:42 am

    https://t.co/kfCaVVhmCH… https://t.co/zTLo3qz1eA

    Log in to Reply
  5. crsimp01 says

    February 4, 2016 at 6:58 am

    Spangalang Brewery, Fullsteam Brewery make Super Bowl bet https://t.co/9qlEAqCQjb via @craftbrewingbiz

    Log in to Reply
  6. Dan Blatt says

    February 4, 2016 at 1:36 am

    Dan Blatt liked this on Facebook.

    Log in to Reply
  7. Kellie Shevlin says

    February 4, 2016 at 1:36 am

    Kellie Shevlin liked this on Facebook.

    Log in to Reply
  8. Erica Walter says

    February 4, 2016 at 1:36 am

    Erica Walter liked this on Facebook.

    Log in to Reply
  9. Serge Lubomudrov says

    February 4, 2016 at 1:36 am

    Serge Lubomudrov liked this on Facebook.

    Log in to Reply
  10. Scott Tucker says

    February 4, 2016 at 1:36 am

    Scott Tucker liked this on Facebook.

    Log in to Reply
  11. Jesse Miller says

    February 3, 2016 at 9:36 pm

    Jesse Miller liked this on Facebook.

    Log in to Reply
  12. LVRGLLC says

    February 3, 2016 at 7:25 pm

    #CraftBeer #CraftBrewing #Beer #BeerBiz Denver’s Spangalang Brewery and North Carolina’s Fullsteam Brewery make… https://t.co/G2VThVtfCh

    Log in to Reply
  13. Nate Underwood says

    February 3, 2016 at 6:21 pm

    Nate Underwood liked this on Facebook.

    Log in to Reply

Leave a Reply Cancel reply

You must be logged in to post a comment.

Primary Sidebar

Latest News

  • The who, what, where, when and how (to register) for Homebrew Con 2023
  • Twenty Tennessee breweries prep 2023 Craft Brewers Conference collab and more beers to know this week
  • Karben4 Brewing to relaunch Ale Asylum brand
  • Caius Farm Brewery opens in Branford, Conn.

Sign up for our newsletter

unsubscribe from list

Most Popular Today

Recent Features

  • Koga-brothers-karben4Karben4 Brewing to relaunch Ale Asylum brand
    March 20, 2023
  • 4 steps to understanding the filtration process in craft beer
    March 20, 2023
  • newbelgium_2023_wildnectar-shopping-basket_family_IMG_2Beyond beer: Examples of craft breweries exploring canned cocktails
    March 16, 2023
  • brooklyn 35 featureBrooklyn Lager turns 35 and more beers to know this week
    March 14, 2023
  • Backwoods Brewing to open a 19-acre resort called Party Acres in the Columbia River gorge this May
    March 13, 2023
  • Distribution update: NYC’s Alewife Brewing now sells in eastern Pennsylvania + news from Maui, Urban South and more
    March 13, 2023

Footer

  • Email Newsletter Sign Up
  • About Craft Brewing Business
  • Contact Us
  • Advertise on Craft Brewing Business
  • Media Kit Download
  • Privacy and Terms

© 2023 · CBB Media LLC