It is a claim we cannot confirm or deny, but hell, we’ll post it anyway (in hopes of it coming true). Altadena, Calif.-based Dr. Jekyll’s Craft Brewery says its line of organic craft beers — made with super food ingredients — will actually add nutritional value to your diet. Imagine this: Craft lovers fortifying their healthy beer habits with acai berry, turmeric, flax seed oil, cinnamon oil, hawthorn berry, grapefruit fiber and other nutrients while enjoying “truly odd, yet oddly delicious beers.”
You might just live forever (bold CBB claim there).
Dr. Jekyll’s teamed with biotechnology firm Virun for a breakthrough patented process for brewing super foods and essential nutrients into one-of-a-kind beers with benefits. Meeting the functional beverage and $19.6 billion craft beer markets head-on, each brew contains six to eight “superfoods” known for their rich nutrient content and health enhancing properties.
“The demand for our craft beers with superfoods is nearly insatiable,” said Tom Costa, president and CEO of Nutraceutical Brews For Life LLC, manufacturer of Dr. Jekyll’s Craft Beer. “It’s an exciting time and the response from retailers, restaurant owners and customers has been truly gratifying.”
Bio Beer, Beer Attack and Beer Belly are handcrafted for taste, nourishment and beer aficionados who prefer to unwind while staying on top of their free radicals. The vegan, non-GMO beers are sold at Whole Foods, Cost Plus World Market, Total Wine & More other specialty retailers and selected bars, pubs and restaurants in 12-ounce bottles, 22-ounce bottles on draught and online at www.drjekylls.com.
Here’s a rundown on these bold beers
Bio Beer is a boldly hopped, sessionable IPA with organic hops that won a Silver Medal at the L.A. International Beer Festival. The complex flavor has hints of ginger, clove, aromatic citrus and berry notes. Superfoods include acai berry, acerola berry, turmeric, maitake mushroom, garlic, green tea, clove and ginger oil to help boost the body and the senses. Pair with grilled lamb, pulled pork, sausages, strong cheeses and rich desserts. A portion of the proceeds are donated to American Cancer Society.
Beer Attack is an Irish style Red Ale brewed with organic Perle and Fuggle hops and six organic malts. Its flavor has hints of cinnamon, caramel and a touch of smokiness. Heart-healthy super food ingredients are maqui berry, hawthorn berry, cinnamon oil, flaxseed oil, algal oil and garlic. This brew sips superbly with Sheppard’s pie, grilled salmon or BBQ chicken, pasta dishes and spiced deserts. A portion of the proceeds are donated to American Heart Association.
Beer Belly is an American Kölsch gold medal winner that is light on calories but not on flavor, with hints of citrus, cardamom and coriander. Super food ingredients are acai, maqui berry, raspberry ketone, grapefruit fiber, green tea and green coffee bean that contain antioxidants and bioactive compounds shown to help reduce free radicals, boost energy and burn calories. Pair this beer with cream-based pasta, shellfish, sausages and mild cheeses. A portion of proceeds go to Wounded Warriors Project.