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Evans Brewing debuts new packaging in new market — Colorado

May 31, 2016Chris Crowell

Southern California craft beer producer Evans Brewing Co., publicly traded under the stock symbol “ALES,” has finalized an agreement for its core year-round branded packaged beers to be distributed in Colorado. The distribution agreement with New Age Beverage, LLC will bring the company’s year-round offerings – Pollen Nation Honey Blonde Ale, The KrHOPen India Pale Ale, Oaklore Brown Ale, and ChocōLatté Chocolate Porter – to retailers across the state.

Evans Brewing storyDistribution to Colorado brings the number of states where the company’s ales and lagers are available to seven – joining California, Oregon, Washington, Nevada, Arizona, and New Mexico. The agreement with New Age Beverage is the first out-of-state distribution of Evans Brewing’s branded packaged core year-round products and is expected to be followed by agreements in additional states and regions.

RELATED: Ten seconds to grab attention: Craft beer label design trends 

The company launched a comprehensive rebranding initiative in mid-2015, including new labels that feature vivid designed, hand drawn artwork and custom die cut labels highlighting the outline shape of California where the beers are brewed.

“There has been so much excitement surrounding the launch of our new branding, and we are thrilled to introduce our branded packaged products in Colorado,” said Jeromy Roush, Vice President of Sales for Evans Brewing Company. “Colorado is an important, craft centric market, and our Orange County brewed beers will give the state’s craft enthusiasts a different taste from the Southern California brewery scene.”

“Colorado is home to one of the best craft beer markets in the country,” stated Hans Schmidt, Beer Manager of New Age Beverage. “We are excited to add the award-winning Evans Brewing Company products to our portfolio and offer these unique beers to the sophisticated consumers of Colorado.”

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Reader Interactions

Comments

  1. Serge Lubomudrov says

    May 31, 2016 at 3:36 pm

    Serge Lubomudrov liked this on Facebook.

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  2. BeerPadawan says

    May 31, 2016 at 1:07 pm

    @EvansBrewery @CraftBrewingBiz great idea for colababrewoffcontest

    Log in to Reply
  3. EvansBrewery says

    May 31, 2016 at 1:06 pm

    @BeerPadawan @CraftBrewingBiz there are three options: collab, brew-off or FIGHT!

    Log in to Reply
  4. BeerPadawan says

    May 31, 2016 at 1:01 pm

    @EvansBrewery @CraftBrewingBiz So there’s two of yee. #Awkward

    Log in to Reply
  5. EvansBrewery says

    May 31, 2016 at 12:54 pm

    RT @CraftBrewingBiz: Evans Brewing debuts new packaging in new market — Colorado https://t.co/Yp3cAss6hN @EvansBrewery

    Log in to Reply
  6. EvansBrewery says

    May 31, 2016 at 12:54 pm

    That would be good if it were true, @CraftBrewingBiz

    Log in to Reply
  7. Todd Parker says

    May 31, 2016 at 11:21 am

    Todd Parker liked this on Facebook.

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