• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Advertise
  • About Craft Brewing Business

Craft Brewing Business

Professional Insight, Unfiltered

Craft Brewing Business Craft Brewing Business
  • News
  • Business & Marketing
  • Packaging & Distribution
  • Equipment & Systems
  • Ingredients & Supplies
  • Webinars & White Papers
  • News
  • Business & Marketing
  • Ingredients & Supplies
  • Packaging & Distribution
  • Equipment
  • Webinars & White Papers
  • COVID-19

Florida’s Saltwater Brewery introduces edible six-pack rings that wildlife can eat

May 16, 2016Keith Gribbins

The guys from Saltwater Brewery just look like buccaneers and sea dogs. The Delray Beach, Fla.-based brewhouse definitely has a love of the ocean, sea life and quality craft beer. The brand looks to “explore the depths of beer” using themes of the briny deep — just look at brands like Confused Sea Cow, Screamin’ Reels IPA and Wheat Wave.

Saltwater opened its doors in December 2013 with a team of Floridians (and one transplant) who all love the ocean lifestyle — enough to help preserve and promote it. According to its website: “Our goal is to maintain the world’s greatest wonder by giving back to the ocean through Ocean Based Charities (CCA, Surfrider, Ocean Foundation, MOTE).”

Just recently, Saltwater Brewery has taken that passion and purpose to a whole new level — using six-pack rings for its craft beer that are not only biodegradable but can actually be eaten by sea life. These six-pack rings are constructed of barley and wheat ribbons from the brewing process.

According to an article on craftbeer.com:

Besides being biodegradable and edible, this innovative technology is still as resistant and efficient as the plastic packaging it replaces. It is, understandably, more expensive to produce, but many customers are willing to pay the difference knowing that it’s better for the environment and animal life. However, if more breweries would implement this technology, the production cost would lower and be competitive with the current plastic options, saving hundreds of thousands of marine lives.

Head of Brand at Saltwater Brewery Peter Agardy says, “It’s a big investment for a small brewery created by fisherman, surfers and people that love the sea,” but as President Chris Gove notes, “We hope to influence the big guys and hopefully inspire them to get on board.”

Craft credo No. 3: Support the environment. Well done, Saltwater Brewery.

Enter a lottery for the privilege to buy Dogfish Head’s $395 UBER growler (its Steampunk Treehouse design is admittedly badass)
How do you pour the perfect pint of beer from a tap?
Oskar Blues Deviant Dales IPA
Watch: Oskar Blues/Ball in-depth video on the eco-benefits of cans (a superior vessel for craft beer)
Watch 13 years’ worth of cool designs from Bell’s Oberon mini kegs in this video

Reader Interactions

Leave a Reply Cancel reply

You must be logged in to post a comment.

Primary Sidebar

Latest News

  • Higher learning: Eastern Washington University and No-Li Brewhouse launch Craft Beer Certificate
  • Texas’ Bishop Cider is in explode mode, acquires two breweries, expanding to seven locations
  • Athletic Brewing earns Certified B Corp status as it celebrates four years
  • 2022 Beer Branding Trends Part 2: Beyond Beer

Sign up for our newsletter

unsubscribe from list

Most Popular Today

Recent Features

  • 2022 Beer Branding Trends Part 2: Beyond Beer
    May 23, 2022
  • The-IBA-TeamIBA hits milestone – 1 million bbls of buying power – what’s next for the co-op?
    May 19, 2022
  • 2022 beer branding trends part 1: reinvention
    May 17, 2022
  • satisfaction surveysAre brewery employees happy? Depends on the department
    May 16, 2022
  • Male hand closes hatch of brewery tankUnfiltered: Do I need to clean tanks between transfers?
    May 11, 2022
  • Hard seltzers: Achieve high alcohol fermentations in a clean and neutral way with the proper nutrient aids
    May 9, 2022

Footer

  • Email Newsletter Sign Up
  • About Craft Brewing Business
  • Contact Us
  • Advertise on Craft Brewing Business
  • Media Kit Download
  • Privacy and Terms

© 2022 · CBB Media LLC

Posting....