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Has there been a change for women in beer this year? (tell this survey)

November 10, 2022CBB Editorial Staff

Wicked-Barley---Yakima-Chief-Hops-PR
Brewers celebrate women and non-binary individuals in the beer and alcohol industry with annual Pink Boots Blend from Yakima Chief Hops. Portion of the sales are donated to Pink Boots Society scholarship funds. Photo Credit: Wicked Barley Brewing.

Women of the Vine & Spirits (WOTVS), a global organization dedicated to diversity in the wine, beer and spirits industries, announced that its 2023 Women Raising the Bar Study, in collaboration with Deloitte is now open for survey respondents. Women of the Vine & Spirits and Deloitte invite employees that work within the wine, beer, and spirits supply chain to take the survey with a goal of identifying leading practices and areas for impact.

FYI: Survey responses are confidential and anonymous, with survey submissions going directly to Deloitte’s research teams.

“We are thrilled to be working with Women of the Vine & Spirits to do this research to try to deepen our understanding, so we are in a better position to help create more equitable opportunities and outcomes for women, and people of all identities who have been historically marginalized. This is core to our DEI mission at Deloitte,” said Kimberly Betts, Global Consumer Industry Diversity, Equity and Inclusion Leader at Deloitte LLP.

This is the such collaboration with WOTVS and Deloitte to survey industry inclusion. Its 2022 Diversity, Equity & Inclusion (DEI) Baseline Report established a standardized framework from which to measure organization performance against DEI benchmarks going forward. The fundamental goal was to support organizations in their evaluation of leading practices and to help them drive accountability for building more diverse, equitable and inclusive workplaces.

Key findings from the 2022 study:

  • Only 10% of female survey respondents think there has been a significant positive change toward women in the last five years across the beverage alcohol industry.
  • Less than 20% of surveyed women think their company’s efforts on DEI have been very successful in creating a better workplace.
  • Attractive pay, company culture, and work/life balance are the most critical career objectives for surveyed women.

“Deloitte has significant experience researching DEI challenges and providing recommendations for how companies can advance equity, including gender issues,” said Deborah Brenner, Founder & CEO of Women of the Vine & Spirits. “Inviting all employees within the supply chain to participate is expected to provide a more comprehensive data set resulting in a more substantiative study.”

The 2023 Women Raising the Bar Study is supported by The Brewers Association, Distilled Spirits Council of the United States (DISCUS), Sonoma County Vintners, The United States Bartender’s Guild (USBG), The United States Bartender’s Guild National Charity Foundation, Wine & Spirits Wholesalers of America (WSWA), Wine Growers Canada and Women in Wine: Oregon.

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