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Kegshoe and Binary Beer bring new keg tracking, analytics tech to North America

November 8, 2021Pretty Much a Press Release

KegShoe and Binary Beer app

Keg tracking tech company Kegshoe and Binary Beer, the creators of KegLink active keg monitoring, announced a strategic partnership to provide beverage producers and distributors a better system for managing their keg fleets while also providing new insights into product quality and sales. The partnership marks the first time individual breweries and distributors in Canada and the United States can access the technology.

By combining Kegshoe’s keg tracking software with Binary Beer’s patented monitoring devices and analytics platform, breweries can modernize their keg fleets, gaining new insights into their kegs and the beer within them.

The theft-resistant KegLink sensors track each keg’s location, movements, temperature, and sales volumes, while a powerful Kegshoe-connected Insights Engine allows for new advances in operational efficiency, traceability, product quality, and waste reduction across the industry.

“The collaboration is a great opportunity for Binary Beer to bring our existing technology into a new geographic market,” says Michael Burton, CEO of Binary Beer. “We’re excited to bring a joint solution that specifically addresses the needs of North American brewers across its unique distribution landscape.”

Adrian Pawliszko, co-founder of Kegshoe, adds: “Through this partnership, breweries using Kegshoe will be able to supercharge their operations: further minimizing keg loss, improving keg cycles, tracking sales volumes, and ultimately ensuring that better tasting beer is available to their customers.”

The North American rollout of the technology is now underway, and will expand in the coming months.

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