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Watch this pristine marketing video from Illinois’ Prairie Street Brewing

June 23, 2016Keith Gribbins

Prairie Street Brewing Co. – Highlight Reel from GrahamSpencer on Vimeo.

Magnificent moving images, a soundtrack that’s a heartbreaker, a story about craft beer and creating life-long memories — it’s a marketing formula we feel connects with craft customers. We’ve watched Founders Brewing Co. do it so well, creating poignant marketing videos that capture their culture, passion and unique products.

Rockford, Ill.’s Prairie Street Brewing Co. just released a similarly impressive new video intended to tell the story of the many facets of the company’s business — from making beer to offsite catering. We love the Miles Nielsen’s “The Grain” song. We love the beautiful camera work, and we love how Prairie uses this as a serious sales tool to sell its Dockside Taproom, wildly popular Thursday Night “Dinner on The Docks” and its many events spaces in which weddings, meetings and other special events are hosted. Should your brewery be doing something similar? Yeah, probably.

Watch this video on Founders Brewing’s new Detroit taproom, replete with funky beats
20 Years Over Beers Episode 1 Hopes and Drinks Founders Brewing Co. JP
Watch the story: Founders’ first batch of beer has been its only recall ever
20 Years Over Beers Episode 1 Hopes and Drinks Founders Brewing Co. JP
Founders Brewing goes back to college, a video about connecting
Watch: Grab a beer and get smart with these four Founders Beer University videos

Reader Interactions

Comments

  1. KCHopTalk says

    June 26, 2016 at 10:05 pm

    Watch this pristine marketing video from Illinois’ Prairie Street Brewing https://t.co/2OCeV5V5nK

    Log in to Reply
  2. WheatonCreative says

    June 24, 2016 at 1:47 pm

    RT @craftbrewcreate: Video – Letting people into your “tribe” and become a part of your craft brewery is huge in creating a strong brand
    h…

    Log in to Reply
  3. craftbrewcreate says

    June 24, 2016 at 1:46 pm

    Video – Letting people into your “tribe” and become a part of your craft brewery is huge in creating a strong brand
    https://t.co/MVHJCI6Njc

    Log in to Reply
  4. crsimp01 says

    June 24, 2016 at 7:04 am

    Dig this marketing video from Illinois’ Prairie Street Brewing https://t.co/hGsRyMiCRy via @craftbrewingbiz

    Log in to Reply
  5. LVRGLLC says

    June 23, 2016 at 8:19 pm

    #CraftBeer #CraftBrewing #Beer #BeerBiz Watch this pristine marketing video from Illinois’ Prairie Street Brewi… https://t.co/76mYXCGIHx

    Log in to Reply

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