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Mustache-wearing Natty Light drinker sues Anheuser-Busch for using her picture in ad

February 27, 2017Keith Gribbins

mustache beer cbb crop
Simply a stock image of a mustachioed beer drinker. See the real photo right here.

Here’s our abridged chat box conversation:

8:15 AM

Sean Wright: http://www.witn.com/content/news/Greenville-woman-sues-Anheuser-Busch-for-using-picture-in-advertising-414491513.html

Sean Wright: I like the title of this story: http://io9.gizmodo.com/all-these-people-are-probably-going-to-die-in-alien-cov-1792585675

8:23 AM

Keith Gribbins: We should do an Alien crew-type group photo for CBB.

8:32 AM

Sean Wright: We could all have burst chests.

8:49 AM

Pete McNeil: That Natty Light story is fake news. Nobody drinks Natty from a bottle.

8:55 AM

Keith Gribbins: If they do, they wear a mustache.

9:10 AM

Pete McNeil: Not a bad idea to disguise oneself whilst drinking the Natty.

I have to assume this was the reason Kayla Kraft is wearing a mustache in this rather odd Natural Light advertisement. It also explains why the Greenville, N.C., resident is currently suing Anheuser-Busch, claiming the company used a picture she posted on social media as advertising without her permission. Because, come on, no one would voluntarily be in a Natural Light ad. From the WITN story linked above:

The 2013 picture shows Kraft wearing a mustache while drinking from a Natural Light bottle. That picture was then used in multiple ad campaigns with the slogan “Every Natty Has A Story”.

The woman is suing for copyright infringement, invasion of privacy, violation of the right of publicity, and prayer for relief. The lawsuit says Kraft has registered the picture with the U.S. Copyright Office. It claims Anheuser-Busch used her photo on coasters and posters distributed to bars and restaurants in the state. Also named in the lawsuit is the Goldsboro-based distributor for Anheuser-Busch, R.A. Jeffreys.

Classic Anheuser-Busch. Classic Natty Light. Classic ‘stache.

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