• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Advertise
  • About Craft Brewing Business

Craft Brewing Business

Professional Insight, Unfiltered

Craft Brewing Business Craft Brewing Business
  • News
  • Business & Marketing
  • Packaging & Distribution
  • Equipment & Systems
  • Ingredients & Supplies
  • Webinars & White Papers
  • News
  • Business & Marketing
  • Ingredients & Supplies
  • Packaging & Distribution
  • Equipment
  • Webinars & White Papers
  • COVID-19

New Belgium, 3 Floyds unearth an old Polish craft to create Grätzer

June 20, 2014Jason Morgan

New Belgium 3 Floyds Gratzer Collaboration3 Floyds, a brewery in Munster, Ind., with a big reputation, and New Belgium Brewing, the third largest craft brewer in the United States, have partnered to create Grätzer. This bold-flavored ale brings back to life the long-buried Grätzer style from Poland, which primarily uses oak-smoked wheat. This collaboration beer also incorporates Midnight Wheat malt, which provides a mild sweetness. It pours pure black and has a subtle, spicy note from Polish Lublin Hops. At 4.5 percent ABV and 30 IBUs, Grätzer is sessionable and has a nice, light body, despite its dark appearance.

“The beer turned out really refreshing and the tartness complements the smoke and makes the whole drinking experience harmonious,” said Chris Boggess, head brewer at 3 Floyds. “We’re also excited about the label art. We tried our best to push for some gruesome artwork and the label is pretty brutal – gooey brains and zombies!”

“We definitely had a fun time partnering with them to create Grätzer,” said Lauren Salazar, New Belgium’s wood cellar manager and sensory specialist. “3 Floyds is in the heart of the Midwest and although they have limited distribution they are known far and wide for some amazing beers, so it was an honor to partner alongside them.”

Grätzer is available now through September, while supplies last, in 22-ounce bombers and on draft.

Mitch Steele Stone Brewing
Our favorite craft brewing images of 2013
18-01-Brewery-Solar-Katie-Wallace-Triptych-Post-1
New Belgium unveils its latest solar installation at Asheville brewery
Small-amber-glass-bottle-filling
NZ Hops debuts hop oil extract in North America at CBC 2022
HAAS_RoyFarms_MikeRoy-700x370-1
Roy Farms joins HAAS U.S. hop distribution network

Reader Interactions

Comments

  1. John E Bittermann says

    June 20, 2014 at 8:07 pm

    John E Bittermann liked this on Facebook.

    Log in to Reply
  2. PerzellBrewing says

    June 20, 2014 at 12:26 pm

    This sounds interesting:
    “@CraftBrewingBiz: @newbelgium, @3floyds unearth an old Polish craft to create Grätzer: http://t.co/uO2dBHtmKd “

    Log in to Reply
  3. Pilot Malt House says

    June 20, 2014 at 11:52 am

    Pilot Malt House liked this on Facebook.

    Log in to Reply

Leave a Reply Cancel reply

You must be logged in to post a comment.

Primary Sidebar

Latest News

  • Sapporo to acquire Stone Brewing, that one brewery that kept saying it wasn’t interested in selling out
  • Harpoon collaborates with Reebok, Elysian reveals new tarot labels and more beers to know this week
  • Carlsberg announces largest test trial of its fully recyclable Fiber Bottles (Mads Mikkelsen’s a fan)
  • Marketing idea of the week: Three Denver breweries launch NFT for IRL event

Sign up for our newsletter

unsubscribe from list

Most Popular Today

Recent Features

  • Sapporo to acquire Stone Brewing, that one brewery that kept saying it wasn’t interested in selling out
    June 24, 2022
  • Reebok-x-Rec-2Harpoon collaborates with Reebok, Elysian reveals new tarot labels and more beers to know this week
    June 23, 2022
  • Carlsberg announces largest test trial of its fully recyclable Fiber Bottles (Mads Mikkelsen’s a fan)
    June 22, 2022
  • Strategic Partnership HandshakeHarpoon parent company buys Long Trail Brewing brands
    June 21, 2022
  • beer taps brain distribution cbb cropUnfiltered: What to do when my head brewer leaves?
    June 20, 2022
  • Man,Holding,Beer,Can,In,A,Liquor,Store,,Choosing,BeerWhat makes a good craft beer label?
    June 16, 2022

Footer

  • Email Newsletter Sign Up
  • About Craft Brewing Business
  • Contact Us
  • Advertise on Craft Brewing Business
  • Media Kit Download
  • Privacy and Terms

© 2022 · CBB Media LLC

Posting....