• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Advertise
  • About Craft Brewing Business

Craft Brewing Business

Professional Insight, Unfiltered

Craft Brewing Business Craft Brewing Business
  • News
  • Business & Marketing
  • Packaging & Distribution
  • Equipment & Systems
  • Ingredients & Supplies
  • Webinars & White Papers
  • News
  • Business & Marketing
  • Ingredients & Supplies
  • Packaging & Distribution
  • Equipment
  • Webinars & White Papers
  • COVID-19

Oskar Blues Brewery ups CANundrum variety pack to a 15-pack

August 23, 2018Pretty Much a Press Release

oskar blues brewery

The Oskar Blues Brewery CANundrum variety pack, previously presented as a 12-pack, will now available as a 15-er dream team of the brewery’s best core offerings starting Sept. 1. Oskar Blues is one of only five craft breweries in the U.S. to release a mixed 15-pack.

Why the 15-pack? It offers more of what today’s craft drinker demands – variety. That desire is demonstrated by 32.6% growth YTD in mixed can packs. Additionally, many of the “Impact Brands” identified by the BA in 2017 were mixed pack offerings, demonstrated by the success of the Oskar Blues shrink-wrapped CANundrum 24 multi-pack with packaging engineered by The Dow Chemical Company, which is up over 400% YTD.

So what’s inside?

  • Dale’s Pale Ale
  • Mama’s Little Yella Pils
  • Pinner Throwback IPA
  • Oskar Blues IPA
  • G’Knight Imperial Red IPA (in a mixed pack for the first time)
oskar-blues
Oskar Blues Brewery just redesigned its logo, cans and packaging
CANarchy now packaging its various brands (Oskar Blues, Cigar City, Squatters and Perrin) in a mixed 12-pack
Dow Oskar Blues shrink wrap 24 cases cbb crop
Check out this printed collation shrink packaging for 24-packs, Dow Packaging, Berry Global say it’s eco-focused
Oskar Blues Deviant Dales IPA
Watch: Oskar Blues/Ball in-depth video on the eco-benefits of cans (a superior vessel for craft beer)

Reader Interactions

Leave a Reply Cancel reply

You must be logged in to post a comment.

Primary Sidebar

Latest News

  • Higher learning: Eastern Washington University and No-Li Brewhouse launch Craft Beer Certificate
  • Texas’ Bishop Cider is in explode mode, acquires two breweries, expanding to seven locations
  • Athletic Brewing earns Certified B Corp status as it celebrates four years
  • 2022 Beer Branding Trends Part 2: Beyond Beer

Sign up for our newsletter

unsubscribe from list

Most Popular Today

Recent Features

  • 2022 Beer Branding Trends Part 2: Beyond Beer
    May 23, 2022
  • The-IBA-TeamIBA hits milestone – 1 million bbls of buying power – what’s next for the co-op?
    May 19, 2022
  • 2022 beer branding trends part 1: reinvention
    May 17, 2022
  • satisfaction surveysAre brewery employees happy? Depends on the department
    May 16, 2022
  • Male hand closes hatch of brewery tankUnfiltered: Do I need to clean tanks between transfers?
    May 11, 2022
  • Hard seltzers: Achieve high alcohol fermentations in a clean and neutral way with the proper nutrient aids
    May 9, 2022

Footer

  • Email Newsletter Sign Up
  • About Craft Brewing Business
  • Contact Us
  • Advertise on Craft Brewing Business
  • Media Kit Download
  • Privacy and Terms

© 2022 · CBB Media LLC

Posting....