• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Advertise
  • About Craft Brewing Business

Craft Brewing Business

Professional Insight, Unfiltered

  • News
  • Business & Marketing
  • Ingredients & Supplies
  • Packaging & Distribution
  • Equipment
  • Webinars & White Papers
  • COVID-19

Pabst Brewing to distribute Dog Tag Brewing beers this fall

August 25, 2016Chris Crowell

Dog Tag Brewery
Dog Tag’s Legacy Lager will be available in 26 states beginning Sept. 1, 2016, with national distribution in 2017.

Beginning this fall, Dog Tag Brewing‘s Legacy Lager will be distributed nationally by Pabst Brewing Co. Dog Tag Brewing donates 100 percent of its after-tax profits to the Dog Tag Brewing Foundation, which benefits charities created or selected by Gold Star Families.

Seth Jordan, a Marine combat veteran, founded Dog Tag Brewing in 2014 with an invitation for the American public to “Toast a Hero” as they read the name of a fallen warrior printed on each can. Today, Jordan serves as chairman of the Dog Tag Brewing Foundation, a non-profit organization dedicated to supporting legacy building projects started or selected by Gold Star Families, the families of fallen military personnel. Dog Tag Foundation will provide grants to Gold Star family charities and offer free consulting services to help families create impactful, sustainable organizations in honor of their loved ones.

RELATED: Don’t underdo your next move and other space planning advice

Dog Tag’s Legacy Lager is brewed with premium quality 2-row pale and specialty malts, Magnum and Saaz hops and is fermented with a timeless American lager yeast. It is a 5 percent ABV brew with 22 IBUs and will be available in 4-pack 16-ounce cans. Dog Tag utilizes a groundbreaking can printing technology to dedicate each can within a 4-pack to a different fallen warrior.

“The partnership with Pabst will ensure that millions of Americans will have a chance to try our beer and to join us in helping Gold Star families build the legacies of our nation’s fallen military heroes,” said Jordan. “Our mission is simple: to help Gold Star families make sure their loved one is never forgotten.”

“Mario was always focused on helping the people in his community. I am proud to partner with Dog Tag to start a Foundation in Mario’s name and to honor his legacy,” said Jennifer Carazo, Gold Star Wife of Lieutenant Colonel Mario “Sugar Bear” Carazo on establishing the Sugar Bear Foundation.

Eugene Kashper, CEO of Pabst Brewing stated: “We are really excited to partner with Seth and Dog Tag. Seth’s passion for remembering, honoring and celebrating our nation’s heroes is inspiring. We are truly honored to have the opportunity to support Gold Star families in their charitable endeavors and to help spread Dog Tag’s message nationwide.”

Dog Tag’s Legacy Lager will be available in 26 states beginning Sept. 1, 2016, with national distribution in 2017.

 

Shrink film wrapping machine
INDEVCO Plastics debuts 50 percent postconsumer recycled shrink wrap for beverage packaging
KSABeer_SarahChorey-001
San Francisco’s Fort Point Beer moves from self-distribution to partner with Matagrano Inc.
INX - 2020 Trophy-Winner-001
Colored by INX Can Design Contest now accepting entries
kegs barrels warehouse cbb crop
Beer Purchasers Index closes 2020 showing moderate expansion, low at-risk inventory

Reader Interactions

Comments

  1. Katy Jordan says

    September 4, 2016 at 2:21 pm

    Katy Jordan liked this on Facebook.

    Log in to Reply
  2. KCHopTalk says

    August 26, 2016 at 7:55 pm

    Pabst Brewing to distribute Dog Tag Brewing beers this fall https://t.co/qo0v7anLbj

    Log in to Reply
  3. Takehiko Nakahara says

    August 25, 2016 at 8:06 pm

    Takehiko Nakahara liked this on Facebook.

    Log in to Reply
  4. RagingHop says

    August 25, 2016 at 11:31 am

    RT @crsimp01: Pabst Brewing to distribute Dog Tag Brewing beers this fall https://t.co/OG9L4dBHkk via @craftbrewingbiz

    Log in to Reply
  5. crsimp01 says

    August 25, 2016 at 11:11 am

    Pabst Brewing to distribute Dog Tag Brewing beers this fall https://t.co/OG9L4dBHkk via @craftbrewingbiz

    Log in to Reply

Leave a Reply Cancel reply

You must be logged in to post a comment.

Primary Sidebar

Latest News

  • How Virginia Beer Co. used the shutdown to overhaul its facility (and keep people employed)
  • Craft Malt Conference goes virtual in February, here’s the agenda
  • Firestone Walker just added a massive solar array and canopy on site
  • INDEVCO Plastics debuts 50 percent postconsumer recycled shrink wrap for beverage packaging

Sign up for our newsletter

unsubscribe from list

Most Popular Today

Recent Features

  • virginia-beer-co-renovationHow Virginia Beer Co. used the shutdown to overhaul its facility (and keep people employed)
    January 19, 2021
  • Clean air, clean beer: New Ingersoll Rand oil-less reciprocating air compressors are ideal for breweries (aeration to canning)
    January 18, 2021
  • Non-alcoholic beer brand Athletic Brewing closes $17M+ in funding with famous backers, selects Crafted ERP, eyes big growth
    January 18, 2021
  • Watch: This awareness video on human trafficking from beer wholesaler Markstein Sales will move you to action
    January 14, 2021
  • Distribution updates: Massachusetts brewers celebrate franchise reform, Yuengling goes to Texas with Molson Coors and more from Bell’s, Stone and beyond
    January 14, 2021
  • COVID19 coronavirus mask moneyWhy you need to maximize engagement during a pandemic
    January 13, 2021

Footer

  • Email Newsletter Sign Up
  • About Craft Brewing Business
  • Contact Us
  • Advertise on Craft Brewing Business
  • Media Kit Download
  • Privacy and Terms

© 2021 · CBB Media LLC

Continue ...

sponsored by