• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Advertise
  • About Craft Brewing Business

Craft Brewing Business

Professional Insight, Unfiltered

  • News
  • Business & Marketing
  • Ingredients & Supplies
  • Packaging & Distribution
  • Equipment
  • Webinars & White Papers
  • COVID-19

Sam Adams Pitch Room Wild Card winner makes beer-infused donuts

December 2, 2014Chris Crowell

As you may know, the Craft Brewing Business team is located in Cleveland, so we are contractually obligated to mention cool craft beer news from the area when it pops up. For example: Samuel Adams Brewing the American Dream and Entrepreneur Media announced that Cleveland-based Brewnuts won their Pitch Room Wild Card Competition.

brewnuts
Brewnuts is a Cleveland-based small business, established by Shelley Fasulko and John Pippin in 2013, that combines doughnuts and craft beers.

The Pitch Room Competition is part of Samuel Adams Brewing the American Dream, a micro-lending and coaching program that provides a unique combination of access to capital and expert business advice for food, beverage, craft brewing and hospitality small businesses. As an important extension of the program’s coaching and mentoring activities, the Pitch Room Competition has played a key role in helping small business owner’s better position and communicate about their products.

The Samuel Adams Brewing the American Dream program was launched in 2008, in partnership with Accion, the nation’s leading nonprofit provider of small business capital and coaching. To date, it has provided more than $3 million in microloans to over 375 small businesses nationwide, coached more than 4,000 entrepreneurs and helped create or retain more than 2,000 jobs.

Brewnuts is a Cleveland-based small business, established by Shelley Fasulko and John Pippin in 2013, that combines doughnuts and craft beers. Made by hand, these decadent treats use the best possible ingredients including craft beers that are available in and around the Cleveland area. What’s resulted are high-quality, very fresh doughnuts that also reflect flavors of the season.

Brewnuts will now advance to the New York City finals to compete for $10,000 business grant and extended mentoring from Samuel Adams. Pretty cool.

Hosted by Entrepreneur.com, the virtual Pitch Room Wild Card competition started November 3 and invited entrepreneurs with a food or beverage product to upload a two-minute or less video of their best sales pitch. A panel of experts from Samuel Adams and Entrepreneur judged the videos based on criteria that included pitch quality, creativity, passion and product viability.

The top 5 to 6 best video submissions, selected by the panel, were then posted to the Entrepreneur site, and the general public was invited to vote for their favorite. Because Brewnuts received the most votes for their sales pitch, they were named the Wild Card winner, and will now receive a trip for two to participate in the Samuel Adams Brewing the American Dream Pitch Room finals on Dec. 4. Held in New York City, the finals are the culmination of the overall Pitch Room Competition, which is designed to help entrepreneurs across the country perfect the art of the sales pitch.

At the finals, the Wild Card winner will compete with fellow small business owners from across the country who won in-person Pitch Room competitions in Chicago, Denver, Boston and New York. Each Pitch Room finalist will give their best two-minute sales pitch to a panel of expert judges including national retail buyers and Samuel Adams founder and brewer Jim Koch. The judges will then provide constructive feedback for each small business owner before choosing the best pitch, and the ultimate 2014 Pitch Room winner will be awarded a $10,000 business grant and extended mentoring from Samuel Adams.

Sam Adams Logo
Sam Adams Brewing the American Dream hosts speed coaching event (Tomorrow!)
utopias-ba-wws-bottle-7-ADJUST-copy
Beer utopia: Dogfish Head, Samuel Adams ready to release rare barrel-aged collab
Photos of Sam Adams beautiful new taproom, brewhouse and rooftop patio in Boston’s Faneuil Hall
Boston Beer releases a reformulated Samuel Adams Summer Ale this season

Reader Interactions

Comments

  1. jess_elgin says

    December 2, 2014 at 7:40 pm

    RT @CraftBrewingBiz: Sam Adams Pitch Room Wild Card winner makes beer-infused donuts: http://t.co/T06064eRv1 @SamuelAdamsBeer @Brewnuts

    Log in to Reply
  2. Bill Hockett says

    December 2, 2014 at 6:07 pm

    Bill Hockett liked this on Facebook.

    Log in to Reply
  3. crsimp01 says

    December 2, 2014 at 4:22 pm

    Sam Adams Pitch Room Wild Card winner makes beer-infused donuts http://t.co/xRiOHdsyel via @craftbrewingbiz

    Log in to Reply

Leave a Reply Cancel reply

You must be logged in to post a comment.

Primary Sidebar

Latest News

  • Watch: This awareness video on human trafficking from beer wholesaler Markstein Sales will move you to action
  • Distribution updates: Massachusetts brewers celebrate franchise reform, Yuengling goes to Texas with Molson Coors and more from Bell’s, Stone and beyond
  • San Francisco’s Fort Point Beer moves from self-distribution to partner with Matagrano Inc.
  • Craft Brewers Conference rescheduled for Sept., moves from San Diego to Denver, may go online as a backup

Sign up for our newsletter

unsubscribe from list

Most Popular Today

Recent Features

  • Watch: This awareness video on human trafficking from beer wholesaler Markstein Sales will move you to action
    January 14, 2021
  • Distribution updates: Massachusetts brewers celebrate franchise reform, Yuengling goes to Texas with Molson Coors and more from Bell’s, Stone and beyond
    January 14, 2021
  • COVID19 coronavirus mask moneyWhy you need to maximize engagement during a pandemic
    January 13, 2021
  • How the Employee Retention Credit can help breweries that paid employees during the pandemic
    January 12, 2021
  • The role of market research in go-to-market planning for craft breweries
    January 12, 2021
  • Tennessee beer tax rolls through legislatureSummary of new wrinkles to the Craft Beverage Modernization tax provisions via the TTB
    January 11, 2021

Footer

  • Email Newsletter Sign Up
  • About Craft Brewing Business
  • Contact Us
  • Advertise on Craft Brewing Business
  • Media Kit Download
  • Privacy and Terms

© 2021 · CBB Media LLC

Continue ...

sponsored by