Last year, Seattle’s Schilling Cider raised an incredible $75,000 during its annual KEEP IT WILD initiative to support environmental preservation and sustainability. That number far exceeded their goal, so why not set the bar even higher this year?
Schilling Cider’s KEEP IT WILD campaign in April will support seven nonprofits working to preserve wild spaces in 11 states across the U.S. These organizations work tirelessly to safeguard diverse ecosystems, from the lush forests of the Pacific Northwest to the pristine waters of the Great Lakes and the rugged wilderness of Alaska, ensuring the protection of America’s natural landscapes for future generations.
“By partnering with incredible nonprofit organizations across 11 states, we’re amplifying our impact and inviting our customers and the cider community to join us in preserving wild spaces,” expressed Colin Schilling, CEO and Co-Founder of Schilling Cider. “From our Climate Neutral Excelsior Imperial Apple to implementing the bev-alc industry’s only fully electric sales vehicle fleet, we’re proving that great cider and environmental responsibility go hand in hand.”
KEEP IT WILD donations
Throughout April, Schilling will donate 5% of sales from cans and draft pours of its best-selling ciders, including Excelsior Imperial Apple (Climate Neutral) and Moon Berries to organizations that serve WA, OR, CA, AZ, MT, ID, CO, MN, IL, WI, and AK.
This initiative allows customers to contribute directly to the preservation of wild spaces while enjoying Schilling’s premium craft ciders.
KEEP IT WILD nonprofit partners
- Washington Wild: Protecting wild lands and waters in Washington State through advocacy, education, and civic engagement.
- Oregon Wild: Restoring and protecting Oregon’s wildlands, wildlife, and waters for future generations.
- The Wildlands Conservancy: Safeguarding wild lands for public recreation and prioritizing outdoor education for children – serving as California’s nonprofit leader in providing free outdoor education.
- WildEarth Guardians: Serving Arizona, Idaho, and Montana by protecting and restoring the American West’s health, wildlife, rivers, and wild places.
- Western Resource Advocates: Focusing on reducing carbon emissions, protecting rivers, improving air quality, and connecting communities with wild spaces in the Interior West.
- Alliance for the Great Lakes: Working to protect and restore the Great Lakes, and supporting the communities that depend on the lakes and their waters.
- Alaska Conservation Foundation: Supporting conservation projects, leaders, and organizations across Alaska.
Schilling Cider’s commitment to sustainability
Schilling’s dedication to sustainability has been at the core of their business since its inception. The company recently took its commitment to the next level, announcing that Excelsior Imperial Apple 12 oz cans are now Climate Neutral – becoming the first cidery to offer a Climate Neutral 6-pack and 12-pack.
They achieved Climate Neutrality by reducing direct carbon emissions and partnering with Tradewater to purchase carbon offset credits that eliminate 105% of the total emissions associated with Imperial Apple 12 oz cans before, during, and after they leave production. These carbon offset credits fund projects that permanently prevent emissions that would have otherwise occurred. Additionally, Schilling is proud to be the first and only cider company to conduct voluntary full-scope annual Greenhouse Gas Inventories since 2021, cementing their commitment to the planet and transparency.
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