Texas church vilifies craft beer in ad, local taproom accepts anti-beer ad as coupons (updated)

At first, we had this article stating that Imperial Taproom was a brewery when it is actually a taproom and restaurant. Thanks to Jared Read, owner and founder of Long Wooden Spoon Brewing, for his help. Sometimes we make mistakes too.

Further proof that the devil also works in mysterious ways. A fairly weird and conservative church in Canyon, Texas, called the Anchor of Hope Baptist Church apparently ran an ad this past Sunday in the Canyon News damning alcohol, citing scripture and specifically calling out craft beer. Now we say fairly weird and conservative because of the church’s website. We’d like to point you to the top blog entry called: Come and Take It

Two things every Christian should never leave home without:
Our Bible and Our Gun.

Yeah, so this specific church is maybe a bit nontraditional, and it’s not something anyone would take too seriously, right? That’s what a Canyon, Texas, bar and restaurant called the Imperial Taproom thought. In fact, the taproom thought they might even poke a little fun. According to the website Wide Open Country:

The ad ultimately asks Canyon residents, “Will we sell the youth of Canyon for the revenues of booze?” So Canyon crafter brewery Imperial Taproom decided they’d stand up for their — (*ahem*) craft — by turning the ad into a coupon. On their Facebook, the company told customers to bring in a copy of the ad to receive $1 off their bill. And there’s no limit to the number of “coupons” put to use.

Gets you kind’a thinking, right? Maybe these beer folk aren’t so bad after all. From the Facebook page below.

We are offering a dollar off your bill at Imperial Taproom in exchange for this “Devil’s Craft” coupon that was printed in the Canyon News on Sunday. We’ll give you a dollar off for each one you bring in so feel free to bring multiple. Come enjoy some devilishly tasty craft beer and/or wine (grape juice with booze in it) with us! We’ll see y’all at the Taproom, cheers!