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Wicked Weed Brewing’s new bottle design takes home glass packaging award

October 26, 2017Pretty Much a Press Release

Congrats to Wicked Weed Brewing for continuing to be the winner you don’t particularly like. Not only has the Asheville-based brewing company won the lottery by joining the AB InBev armada, but now it’s also taking home another award — the Glass Packaging Institute‘s (GPI) Clear Choice Award in the Beer and Cider Category for its unique glass bottle manufactured by Ardagh Group.

Wicked weed beer bottle design
©Copyright, John Burwell | BurwellPhotography.com, all rights reserved.

Beginning at the neck of the bottle, an embossed hop plant brings the design to a clean finish, and the amber glass preserves the mouth-watering taste of cucumber with a hint of juniper berries in this golden ale. In a mix of brisk basil and freshly grown cucumbers, Coolcumber set out to replicate summer in a bottle.

Wicked Weed Brewing’s “bottle and branding are a tactile extravaganza. The hop texture on the bottle and sophisticated label tells the brand story well,” were a few of the judges notes.

The winning glass containers were selected by an independent panel of food and beverage packaging professionals:

  • Tom Bobak, Founder & Editor-in-Chief, American Craft Beer;
  • Peter Chamberlain, Associate Director, Myron E. Ullman Jr. School of Design, University of Cincinnati;
  • Geoff Kleinman, Editor, DrinkSpirits.com; and
  • Denise Purcell, Head of Content for the Specialty Food Association.
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Reader Interactions

Comments

  1. Steven Williams says

    October 29, 2017 at 9:36 am

    Isaac do you guys do Any cool bottles?

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  2. Jon Untiedt says

    October 26, 2017 at 5:39 pm

    Sold out! met a couple of people that worked at WW. They were passionate about their craft. Can’t possibly be as passionate when the craft disappears. Sell outs, lotta losers there ????

    Log in to Reply
    • Jon Untiedt says

      October 26, 2017 at 5:40 pm

      Oh, and who gives a rats ass about the bottle? The magic comes from “the craft” inside!

      Log in to Reply
  3. Mark L. Curtis says

    October 26, 2017 at 2:50 pm

    Won the lottery? So you’re saying you’re in support of them being bought by ABinBev?

    Log in to Reply
    • John Wanner says

      October 26, 2017 at 6:30 pm

      Pretty sure Craft Brewing Business is being sarcastic here. They are clearly anti AB-InBev.

      Log in to Reply
    • Mark L. Curtis says

      October 26, 2017 at 6:32 pm

      Yeah, I would hope, but the tone of the post doesn’t exactly come off that way. I mean, why would you even post about them anymore.

      Log in to Reply

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