The beer home delivery model continues to gain steam and fragment at the exact same time. We’ve highlighted a few more craft beer-focused services that have launched, like TapRm and this one from Levante Brewing, but as the biggest platforms right now (like Drizly) are streamlining the purchasing of bigger beer brands.
The latest example: 7-Eleven is adding beer and cider products to its 7Now delivery service app in 18 markets.
A section of the app called “The Beer Necessities” will offer “everything from traditional beers to craft beers and ciders,” according to a statement. “A few that are available for delivery include: Dos Equis, Modelo, Corona, Coors Light, Bud Light, Heineken, Budweiser, Angry Orchard, Stella Artois, Dogfish Head, New Belgium Fat Tire Amber Ale, Brooklyn Defender, Miler Light, Michelob Ultra, Kona Big Wave Golden Ale, Blue Moon New Belgium Voodoo Ranger and more.”
The initial markets include “New York City, Los Angeles, Miami, San Francisco, Dallas, Austin, Seattle, Chicago, Charlotte and more,” according to the brand.