Rochester Mills Beer Co. and Production Brewery provided an update on its big Michigan distribution push, which has now reached 11 distribution deals. Those distributors include:
- West Side Beer Distributing (Lansing, Grand Rapids, Kalamazoo and Wayne County)
- Hubert Distributors (Oakland)
- Petitpren, Inc. (Macomb)
- Great Lakes Beverage Co. (Detroit)
- Cox & Sons Inc.
- Daniel L. Jacob & Co.
- Fabiano Brothers, Inc.
- Earl Smith Distribution Co.
- Smith Distribution Co.
- Tyler Sales Co., Inc..
- Floral City Beverage.
The brewery is currently in talks with six more distributors and expects to be able to service every county in the Lower Michigan Peninsula and two-thirds of the Upper Peninsula early this spring.
“We are excited to be partnering with a well established network of distributors as we roll out our craft beer brands across Michigan,” said Mike Plesz, founder of Rochester Mills. “By adding these partners we will be able to reach a broader customer base with draft and packaged product that is made right here in Michigan.”
Rochester Mills Beer Co. opened up as a brewpub in 1998, and in 2012 the Rochester Mills Production Brewery began producing select year-round and seasonal offerings that are distributed across Michigan on draft and in 16-oz. aluminum cans.
The brewery is currently shipping Cornerstone IPA, Rochester Red Ale and Milkshake Stout in 16-oz. aluminum cans and on draft. The current seasonal beer is the Snow Dazed Winter Ale, which is only available on draft and in limited quantities. Limited batches of Bourbon-Barrel-Aged (BBA) versions of Milkshake Stout, Rochester Red Ale and Snow Dazed are available. The next seasonal beer selection available for distribution will be the Michigan Maple Brown Ale.