Victory Brewing Co. can-not be stopped (see what we did there?) when it comes to selling beer or pushing out company news. The latest: Victory has pre-announced plans to install a canning line in its new Parkesburg facility slated for 2015. Summer Love Ale is the first Victory brand tentatively scheduled to make its aluminum can debut. Victory believes offering strategic brands in a can format will meet the growing fan demand and introduce their beer to a larger audience.
“The Parkesburg facility was built with the idea that it would enable us as creative brewers to expand our brand in a way our thirsty fans would appreciate. It only seems to make sense that the first Victory brand to be found in a can should be Summer Love Ale since it embodies all the fun and freedom summertime has to offer and a can is fitting for so many outdoor activities that come with that time of year,” says President and Brewmaster Bill Covaleski.
Stay tuned for more information and details about Victory Brewing Company’s plans to produce flavorful craft beer in a can.