As I type my 500 trillionth word into the void that is the internet, I can firmly say: Work sucks. Evil Genius Beer Co. … Read More
Search Results for: Marketing Idea of the Week
Marketing idea of the week: Sponsoring local athletic events and organizations
Craft breweries and other alcoholic beverage producers have been tweaking their recipes and finding ways to market … Read More
Marketing idea of the week: Bitchin’ Kitten Brewery releases Girl Scout cookie-inspired beers and also sells Girl Scout cookies
Bitchin' Kitten Brewery, a cat-themed beer slinger nestled in the heart of Bucks County, Pennsylvania, caught our … Read More
Marketing idea of the week: Employing a hypnotist for Dry January
Non-alcoholic beers continue to trend up, as many an email has told me this month, in the promotional push for Dry … Read More
Marketing Idea of the Week: Arizona’s Dark Sky Brewing creates a drive-in theater truck with six beer taps
Revving up nostalgia and innovation in equal measure, Dark Sky Brewing Co. has ingeniously transformed a vintage 1959 … Read More
Marketing idea of the week: Virginia’s Stable Craft Brewing announces rewards program, offering big discounts
Central Virginia’s award-winning farm brewery Stable Craft Brewing recently announced a new customer loyalty program … Read More
Craft beer marketing idea of the week: the DelaWeAre collaboration
Shoutout to the Delaware Brewers Guild and its awesomely named statewide collaboration campaign, DelaWeAre, which is … Read More
Marketing idea of the week: Peak Drift Brewing’s Meet the Farmers event and Certified South Carolina beers
One big advantage legit craft breweries will maintain over other beverage producers, is that local flavor. In the right … Read More
Marketing idea of the week: Neshaminy Creek debuts rice lager with Mechagodzilla
The craft beer market is always full of specialty releases. There are seasonals, of course, but also a ton of beers that … Read More
Marketing idea of the week: Pro wrestling at Buffalo Creek Brewing (near Chicago) Aug. 13th
Buffalo Creek Brewing has become one of the biggest attractions in historic downtown Long Grove, Ill., which is about 35 … Read More