Over the last 40 years, IWSR has built up the world’s largest database on the beverage alcohol market. It … Read More
Dry January: Let’s talk NA etiquette, NA-only retailers, NA-only taprooms and NA beer’s biggest challenges
I indulged a little over the holidays. Egg bake. Meatsa pizzas. Barrel-aged beer. Christmas candy. Repeat. It was the … Read More
Here’s a global beverage alcohol report for the first part of 2022
The first half of 2022 saw value growth of beverage alcohol reach historic highs, driven by a combination of … Read More
Here’s a no/low alcohol beverage market overview for your consumption (U.S. market grew by +31% last year)
Once but a sliver of the global beverage alcohol market, no- and low-alcohol beer/cider, wine, spirits, and … Read More
Ready-to-drink beverage alcohol is primed to be the ‘next big thing,’ and hard seltzers could be a part of it
What’s the hot new beverage alcohol category? It’s a constant question personified in craft beer’s rotation nation … Read More
Total beverage alcohol volume in the U.S. was up +2% in 2020 (the largest gain since 2002) and 2021 may be higher
We ran a report from a Beer Institute poll that said drinking habits seemed mostly unchanged during the pandemic -- in … Read More
10 takeaways from IWSR’s latest global booze forecast: the rise of RTDs, ecommerce and non-alcoholic beer
Over the last 40 + years, IWSR has built up the world’s largest database on the beverage alcohol market. It claims to … Read More
IWSR COVID-19 Impact Snapshot Series examines key alcohol markets around the world, US doing better than most
In a newly published report series examining the impact of COVID-19 on 10 key markets, IWSR Drinks Market Analysis, the … Read More
IWSR: How brands are adapting their social media strategy during COVID-19
Editor's note: This article uses English brands as examples, but they are all excellent ideas for American craft … Read More
US bartenders see growing demand for low-sugar/low alcohol drinks, hard seltzers and spicy cocktails, says IWSR
Bartenders are not only an increasingly powerful influence on consumer choice and purchase, they’re also an important … Read More