Sports team and league sponsorships have long been the domain of Big Beer, but craft breweries have been slowly changing … Read More
Search Results for: of the week
Marketing idea of the week: Ninkasi’s dog photo contest
Dogs are still kings and queens of internet content, so no reason for Ninkasi Brewing to stop its great dog photo … Read More
Marketing idea of the week: Market Garden’s ‘Beer and the Shot’ promotion
Cleveland's Market Garden Brewery just sent out an email for maybe my personal all-time favorite craft beer promotion. … Read More
Marketing idea of the week: LUKI Brewery’s quarterly box of goodies
We point to the pandemic and stay-at-home orders for "changing everything," but honestly so many ideas that have emerged … Read More
Marketing idea of the week: WeldWerks Brewing’s Golden Ticket promo for 6th anniversary
WeldWerks Brewing Co. is celebrating six years in business this March, and doing so with everyone's favorite Wonka-style … Read More
Marketing Idea of the Week: CraftHaus Brewery’s scratch ‘n sniff cans
Beer buying and drinking is a full-on sensory experience that starts with the packaging / branding catching our line of … Read More
Marketing / sustainability idea of the week: BrewDog’s Buy One Get One Tree promotion
Leading global craft brewer BrewDog recently announced the launch of its Buy One Get One … Read More
Craft beer marketing idea of the week: Switchyard Brewing’s Tipsy-Grams for Valentine’s Day
I admit I am a sucker for a nostalgic idea, especially one updated to now include beer. So, shout out to Switchyard … Read More
Marketing idea of the week: Perrin Brewing’s annual Ice Jam (at-home)
Perrin Brewing Co. announces the 5th Annual Ice Jam Winter Festival. This year, Ice Jam will include two … Read More
Marketing idea of the week: Red Shed Brewery’s ‘Where do you beer?’ sweepstakes
I've been watching the HBO doc on the McDonald's Monopoly scam this week, and I'm feeling nostalgic for a good old … Read More
