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Julie Rhodes

The cost of doing business for allied trade partners

March 31, 2022Julie Rhodes

Cost-of-doing-business-graphic

At first mention of "allied trade partners," the immediate reaction of most suppliers or trade organizations is pretty … Read More

Velocity is the hazy IPA of KPIs

February 10, 2022Julie Rhodes

velocity

Churn rate, turnover, sell-through, reorders, rate of sales … whatever the name, they all basically mean the same thing: … Read More

Your brewery’s Facebook page is not a website (and why that matters)

October 11, 2021Julie Rhodes

omnichannel marketing

A Facebook Page is not a substitute for a business website. Repeat that slowly to yourself until it sinks in completely. … Read More

Beer, Bros and Business part 3: Sales and distribution hazards

August 10, 2021Julie Rhodes

beer bros and business

For the past few months, back of the house work environments and special events, like beer festivals, have been in the … Read More

Beer, Bros and Business, Part 2: Front of the house problems, protection steps

June 24, 2021Julie Rhodes

part 2

Service industry, front of the house, server, bartender, beertender, waitstaff -- all of these service-focused positions … Read More

Beer, Bros and Business: Tiers of sexual misconduct in craft beer

June 3, 2021Julie Rhodes

blog-graphics-1

On the production floor, behind the bar, in a sales meeting, in the aisle of a liquor store, at a special event, and … Read More

Hey craft brewery owner, your sales team needs help

May 19, 2021Julie Rhodes

sales team needs help

Selling beer is not easy in normal circumstances, but what most brewery owners have asked their sales reps and teams to … Read More

Old dogs, new tricks: How sales have changed in the wholesale channel

January 27, 2021Julie Rhodes

wholesale beer sales

Something big started happening around halfway through 2013. The number of craft beer businesses really started to boom … Read More

How to run a successful Annual Brand Planning meeting with your distributor

December 17, 2020Julie Rhodes

ABP-meeting

2020 has given the beer industry its fair share of challenges, but innovation has been an unexpected gift this year. … Read More

How to winterize your sales and marketing plans

November 18, 2020Julie Rhodes

winterize-your-sales-1

Fire pits, space heaters, tents, snow domes, greenhouses, and blankets. No doubt that all of these things have been on … Read More

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  • Festo takes new approach with VZXA angle seat valves
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  • Cadaverine: When your beer smells like dead human
    January 26, 2023
  • beer taps brain distribution cbb cropUnfiltered: There are weevils in my grain – what do I do?
    January 26, 2023
  • People news: Industry icon John Mallett steps down from Bell’s + moves from Craft ‘Ohana, BrewDog USA and more
    January 25, 2023
  • Premium beer products were one of the top growth markets of 2022, says IWSR 
    January 23, 2023
  • Fair State Brewing Cooperative launches Minnesota’s first cannabis beverage fulfillment, copacking and distribution center
    January 23, 2023
  • Fat-Tire-cansFat Tire and other craft beer legacy brand updates to know in 2023
    January 17, 2023

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