• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Advertise
  • About Craft Brewing Business

Craft Brewing Business

Professional Insight, Unfiltered

Craft Brewing Business Craft Brewing Business
  • News
  • Business & Marketing
  • Packaging & Distribution
  • Equipment & Systems
  • Ingredients & Supplies
  • Webinars & White Papers
  • News
  • Business & Marketing
  • Ingredients & Supplies
  • Packaging & Distribution
  • Equipment
  • Webinars & White Papers
  • COVID-19

Victory is brewing: New beers, changing autumn and winter offerings

August 15, 2013Laura Morgan

Victory Brewing Co. announced several additions to its lineup of packaged beers hitting the market this fall, including a new year-round offering, DirtWolf Double IPA, and holiday seasonal ale Winter Cheers. The brewery also will return an old fan favorite to the market, Old Horizontal, after a hiatus in 2012 and 2011.

Victory Brewing New Seasonal 2013 Success

Known for melding traditional styles and unique concepts to produce the highest quality, full flavored beers, Victory’s newest brand releases will continue this standard of innovation and excellence.

Wildly assertive, intentionally untamed, DirtWolf Double IPA is the culmination of Victory’s double IPA series experiment with whole flower American-grown hops. With two-row German malts and a well-balanced combination of whole flower Citra, Chinook, Simcoe and Mosaic hops, this 8.7-percent ABV brew blends the powerful citrus aroma and fruity flavors, with the piney, earthy and mildly floral characteristics found in these intriguing hop varieties. Replacing Victory’s Hop Wallop Ale, which will take a hiatus from the market for the time being, DirtWolf Double IPA will launch the brewery’s entry into four-packs when it begins to hit markets in October.

“So a wolf and a prospector walked into a bar…,” joked President and Brewmaster Bill Covaleski. “No, in all seriousness, Hop Wallop will be missed, but isn’t necessarily gone forever. We developed that brand 10 years ago as our flavorful response to the hop-bomb vogue of the time. But as brewers who enjoy experimenting with beer styles and ingredient varieties, we looked for the opportunity to do other interesting recipes as time passed. Making the decision to put Hop Wallop aside for a few years allows us to bring this delicious new double IPA, DirtWolf, to the market in bottles.”

Light in body with a soothing texture, Winter Cheers is a stark contrast from the pungent punch of DirtWolf. A wheat ale, combining German wheat and barley malts, oats, torrified wheat and whole flower Tettnang and Citra hops, this fruity and warming holiday brew delivers a refreshing finish, with spicy hints of banana, clove and citrus. At 6.7 percent ABV, this beer will fuel “festive times and chase winter’s chill,” and will be available in 12 oz. bottles (six packs) and on draft, beginning distribution in October as well.

Barleywine fans also will enjoy the return of Victory’s Old Horizontal, hitting shelves again in November of this year, this time in 22 oz. bottles. With floral, fruity aromas and lingering sensations of candied and citrus fruit, the late warming effect of this 11 percent ABV brew delivers a harmonious finish.

“Our fans have spoken, and we were listening,” Covaleski continued, addressing demand for the return of Old Horizontal by many Victory-faithful. “As we look toward the completion of our second brewery in Parkesburg, fans can expect several of our vacationing brands to make a return, along with many new and exciting recipes and styles.”

Other notable fall releases from Victory include:


  • Victory Festbier, the award-winning malty Märzen style fall seasonal, making its way into markets now, in 12 oz. bottles and on draft.
  • Red Thunder, the returning wine barrel-aged Baltic Thunder hitting the market in mid-August. Available in 750 ml bottles and on draft.
  • Storm King Stout, repackaged and available in four-packs and on draft in October.

 

brooklyn 35 feature
Brooklyn Lager turns 35 and more beers to know this week
Sin, Repent and Repeat on Fat Tuesday and more beers to know this week
Allagash-Crowns-Hops-Cur-8-4-pack-Badge
Allagash, Crowns & Hops collab to support racial equity and more beers to know this week
Dogfish Head resurrects ancient Celtic gruit style and more beers to know to close out 2022

Reader Interactions

Leave a Reply Cancel reply

You must be logged in to post a comment.

Primary Sidebar

Latest News

  • The who, what, where, when and how (to register) for Homebrew Con 2023
  • Twenty Tennessee breweries prep 2023 Craft Brewers Conference collab and more beers to know this week
  • Karben4 Brewing to relaunch Ale Asylum brand
  • Caius Farm Brewery opens in Branford, Conn.

Sign up for our newsletter

unsubscribe from list

Most Popular Today

Recent Features

  • Koga-brothers-karben4Karben4 Brewing to relaunch Ale Asylum brand
    March 20, 2023
  • 4 steps to understanding the filtration process in craft beer
    March 20, 2023
  • newbelgium_2023_wildnectar-shopping-basket_family_IMG_2Beyond beer: Examples of craft breweries exploring canned cocktails
    March 16, 2023
  • brooklyn 35 featureBrooklyn Lager turns 35 and more beers to know this week
    March 14, 2023
  • Backwoods Brewing to open a 19-acre resort called Party Acres in the Columbia River gorge this May
    March 13, 2023
  • Distribution update: NYC’s Alewife Brewing now sells in eastern Pennsylvania + news from Maui, Urban South and more
    March 13, 2023

Footer

  • Email Newsletter Sign Up
  • About Craft Brewing Business
  • Contact Us
  • Advertise on Craft Brewing Business
  • Media Kit Download
  • Privacy and Terms

© 2023 · CBB Media LLC