Celebrating craft brewing’s entrepreneurial spirit, Samuel Adams‘ Brewing the American Dream program is a philanthropic initiative focused on nurturing and scaling food and beverage ventures. According to the video above, Sam Adams has coached and counseled 14,000 different local small businesses, which is an incredible number. In July, Chicago’s Funkytown Brewery was announced as the big winner of its 12th Brewing & Business Experienceship, and last week Boston Beer released this video to its YouTube page, interviewing the three dynamic cofounders of this up-and-coming craft brewery.
Proudly representing Chicago and diversity, the Black-owned Funkytown Brewery is the brainchild of lifelong buddies Rich Bloomfield, Zack Day and Greg Williams. They’ve transformed their nostalgia for homebrewing, their city and 90s’ music into a dynamic brand. Established in 2021, the trio’s mission is to bridge the gap in craft beer knowledge in lesser-served communities, introducing diverse flavors and enriching the retail scene. Their recognition was cemented at the Crafting Dreams Beer Bash last July in the Big Apple. Competing among six contenders, Funkytown Brewery was celebrated not just for its iconic Hip-Hops and R&Brew but also for its dedication to community outreach in the beer industry. How does it feel to win such a prestigious mentorship?
“Once you start realizing that you’ve actualized your dreams, it’s a feeling that is hard to explain,” says Bloomfield in the video above. “It just puts a smile on your face. You don’t know why you’re smiling. You’re just smiling because the sun is out, you put in the work and the universe has rewarded you.”
For those intrigued by this endeavor and looking to delve deeper, Brewing the American Dream stands as a fountain of resources and insights. More can be explored on their dedicated portal. Also learn more from the three founders of Funkytown Brewery in the video above.