Wise Business Plans, which supports independent entrepreneurs and expanding companies with custom business plans, is focusing its efforts on the craft brewing industry.
“It’s an amazing thing to be able to build a business out of something you love, and microbreweries are one of the finest examples of that,” said Joe Ferriolo, director of Wise. “At Wise, we’ve done the same thing: We love people, and we’ve built a business out of helping them find success.”
Wise Business Plans, staffed with professional MBA writers, researchers and financial experts, is a trusted partner for businesses across a broad spectrum of products and services. The company’s mission is to empower its clients to make the best possible business decisions, boost company performance and facilitate their funding success by laying the groundwork for strong businesses that excite, inspire and retain talented and exceptional employees.
Craft brewers employ more than 100,000 across the United States, and the multi-billion-dollar industry saw growth of 15 percent in 2012, according to the Brewers Association. But just because the industry is growing doesn’t mean anybody can open up a brewery and be successful. That’s where the MBAs at Wise come into play.
“It’s not enough to have a passion for beer and knowledge of your craft. A brewery still has to run like a business, and that requires funding,” Ferriolo said. “Our clients bring their skills to the table, and we bring ours. Crafting a business plan — and a business — is a little like brewing beer, in a way. All the right ingredients have to be in place, and there are steps that must be followed. But each finished product has a unique flavor and creates a culture all its own.”
For more craft brewing business planning talk, check out some of these articles from throughout the year: