How will craft breweries survive our approaching Covid winter with so many on-premise challenges? They will need to be clever for starters. Cincinnati-based Fifty West Brewing Co. caught our collective eye when it announced the launch of a brand-new family-friendly 40- by 80-ft ice skating rink at its Fifty West Burger Bar, with a grand opening slated for the week of November 16 (wait, that’s this week!). The project is in partnership with Columbia Township.
Tickets are $10 tickets per person and that includes admission, skate rental and an hour’s worth of ice time. The rink will have a timed, hourly reservation system, accommodating a limited number of people. Masks are required. Guests can purchase tickets in-person initially, with online reservations available at fiftywestbrew.com by Thanksgiving. Children under the age of four skate for free. From the press release:
“We want Fifty West to be a place you can come and safely make memories throughout the holiday season,” said Fifty West Founder Bobby Slattery. “When we thought about winter and this pandemic, we wanted to give people a sense of normalcy, keep our staff employed and provide a community hub to bridge the gap between Fall and Spring, with plenty of outdoor space for customers.”
Fifty West goes all in for the holidays (from the press release)
Expect the Fifty West campus to transform into a winter wonderland in short order, including three large, heated clear span tents, an abundance of fire pits including a bonfire pit, a holiday light and decoration display and hot cocoa and cider for kids with boozy options for parents.
Fifty West also secured Santa for four dates, giving families a chance to get their yearly holiday photos, for a socially distanced Christmas experience. Kids can pose in front of Santa’s mobile workshop for a photo and chat with him while their photo prints. Expect Santa on campus at Fifty West from 4pm-6pm on Friday, November 27th, Sunday, December 6th, Sunday, December 13th, and Sunday, December 20th. Tickets, which include a digital copy, physical print, and free hot chocolate for kids, will be available soon at fiftywestbrew.com.
“Bobby and Fifty West asked me to stop by and I couldn’t miss the chance to try the burgers I’ve heard so much about,” said Santa.
Columbia Township was happy to continue its dynamic public-private partnership with Fifty West to help bring this ice rink to life. “Our partnership with Fifty West is a win-win to help small businesses keep people employed throughout winter, and provide added value through safe, family-friendly programming, like this ice rink, for the residents of Columbia Township,” said Columbia Township Trustee and President David Kubicki. “We couldn’t be more excited!”
Stay tuned to FiftyWestBrew.com and their social media channels for ticketing, rules, frequently asked questions, liability waivers, and more.