An issue for many hospitality / service businesses that might outlast the pandemic is the “labor crunch.” Fewer people are interested in taking low-paying service jobs, so breweries are in the position of rolling with less staff and/or paying higher wages.
In either case (because paying higher wages is always encouraged), the right point of sale (POS) system can be crucial for working efficiently and providing that seamless guest experience. Loren Bendele, CEO of Arryved, sees all kinds of POS strategies being used by its craft brewery users.
“A whole lot of our customers have done well with staffing issues … I don’t know how to describe them other than hospitality artisans,” he tells us. “They treat people really well, and they treat their staff really well, so they have been able to hold on to staff.
POS functionality can come in handy to aid breweries in short staff scenarios, like a texting function, where guests get a text when their order is ready to pick up.
Maybe you have no servers on staff during a certain time of day. There are options there too, like guests ordering from their phone at the table.
“There’s a way to do it without detracting from the guest experience at all and in fact elevating the guest experience, while also allowing servers to cover more tables and earn more tips while operators can reduce their costs while also being able to increase their sales.”
Bendele and the Arryved team covered that and much more in our webinar “2022 Craft Brewery Trends for Sales & Growth” Sign up for free right here to watch on-demand.