Deschutes Brewery, the 10th largest craft brewery in the United States and employee-owned since 1998, recently announced its marquee partnership deal with the American Ultimate Disc League as the 2020 presenting partner and official beer of the AUDL. Deschutes will kick off the agreement in 2019 as Official Beer of Championship Weekend VIII, taking place August 10-11 in Los Altos, Calif.
As the AUDL 2020 presenting partner and official beer, the Deschutes logo will be featured on all 21 team jerseys and fans will have the opportunity to purchase Deschutes beer and AUDL presented by Deschutes merchandise in stadium at AUDL games.
“The Deschutes Brewery partnership is a historic moment for the AUDL,” said AUDL Commissioner Steve Hall. “We are proud to have them as the league’s presenting partner and become part of the brand we present to our passionate fans every day.”
The American Ultimate Disc League (AUDL) was founded in 2012 and strives to maintain Ultimate’s rich history. The league’s 21 franchises embody the robust spirit of Ultimate’s players, fans, and community alike. The 2019 season concludes with the final-four format Championship Weekend VIII which will be hosted at the home field of the two-time AUDL Champion San Jose Spiders.
“The AUDL is non-stop action and delivering our beer to 5,000 thirsty fans during Championship Weekend VIII as well as the entire 2020 season is an awesome opportunity to engage with Ultimate enthusiasts and athletes around the country,” states Neal Stewart, VP of Marketing at Deschutes. “As fans of this innovative league, we are excited about this partnership and proud to become presenting partner and official beer of AUDL 2020.”