Craft breweries are constantly doing right by their communities by either hosting events for charities or baking a charitable component into their own offerings and events. We mention this a lot but probably not as much as we should.
We posted news about WeldWerks Brewing Co.’s 2019 WeldWerks Invitational in June — a festival that featured 47 of the country’s best breweries from 15 different states. It’s a great concept that raises a ton of money for charity. How did this year’s go?
“Turnout was fantastic, we had sold out a few months ago and nearly every ticket was accounted for,” said Jake Goodman, director of sales and marketing at WeldWerks. “All totaled we saw about 1,600 people between attendees, brewers, sponsors, media and staff.
“We won’t know the final donation total until all the books are closed, but we know we raised over $8,500 at the silent auction and nearly $18,000 was added by our generous sponsors, in both cash and in-kind donations. Ultimately, we are just aiming to best last year’s total of $40,000,” said Goodman.
All of these 501(c)(3) non-profit organizations are dedicated to serving people in need in Weld County. They include: Greeley Center for Independence, Immigration & Refugee Center of Northern Colorado, Greeley Transitional House, United Way of Weld County and A Woman’s Place.
Beyond the money raised for donations, the total financial impact of the fest on the city of Greeley is estimated around $500,000.
Be sure to keep us updated on the cool community-focused stuff your brewery is doing too, and we’ll be sure to share it. Send news to [email protected]