Craft breweries are looking for every packaging edge they can at the shelf. Scofflaw Brewing is breaking down barriers by introducing a first of its kind in the market — not one but two new 16-ounce 12-pack options. Starting next week, retailers across Georgia will be carrying Basement 16-oz 12-packs and POG Basement 16-oz 12-packs.
“In regards to how this product came to be, we saw an opportunity in the market to create and innovate one of the first 16-oz 12-packs for craft beer,” a brewery rep told us. “We had a need for three different consumers — venue patrons, on-premise arenas and convenient stores for single sale options.”
This delicious liquid has 33 percent more beer in each 12-pack than the traditional 12-oz 12-packs. Perfect for a backyard barbecue, tailgate or just everyday drinking, these 16-oz 12-packs will be available for purchase year-round.
Scofflaw is using Berlin for canning and West Rock for packaging.
Mike Rozema says
April 26, 2019 at 4:05 amNot the first of its kind. You can buy 12 and 18 packs of 16oz cans of BMC products in Utah.