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Craft Beer Consumer Habits in February 2021: Are on-site attitudes changing?

February 24, 2021Andrew Coplon 0

craft beer consumer tastes

It has been two months since I last conducted a study on consumer habits. Since then, temperatures have dropped in most … Read More

Why you need to maximize engagement during a pandemic

January 13, 2021Andrew Coplon 0

COVID19 coronavirus mask money

Social distancing. Masks. Contact-free. These are all buzzwords defining the current taproom experience. Most states … Read More

Craft Beer Consumer Habits Poll for Winter 2020

December 14, 2020Andrew Coplon 1

opening a christmas gift

The craft beer industry was in a tough spot throughout 2020. I could fill this opening with all the buzzwords of the … Read More

Holiday sales push: 10 outside-the-box craft beer merch items for winter

November 30, 2020Andrew Coplon 0

winter merchandise craft beer

It’s the holiday season, and in the true spirit of 2020, it’s necessary to think outside the box about the merchandise … Read More

Brewery customer attitude survey: will visits drop when the temp drops?

October 26, 2020Andrew Coplon 0

Beer drinker survey

Two-thirds of 2020 has been spent trying to survive a pandemic. We are still trying to figure out what works best, and … Read More

Bunch of ideas to prep for colder months at your brewery during the pandemic

August 18, 2020Andrew Coplon 1

cold dude

With Summer being the prime months for most breweries, it can be easy to savor the moment and not think about the cooler … Read More

Service without a smile? Five ways to engage customers from behind a mask

June 3, 2020Andrew Coplon 0

mask-smiley-face

In yesterday's discussion on how to "replace smiles" when staff must wear masks, we considered the effect all of our … Read More

How to engage customers while wearing a mask? Enhance the other senses

June 2, 2020Andrew Coplon 0

sensory-experience

Spiderman, Marvin the Martian, Ghostface from Scream. What do they all have in common? You can’t fully see their faces, … Read More

10 ways to virtually engage craft beer customers

May 4, 2020Andrew Coplon 0

virtual customer engagement

COVID-19 has drastically reduced the operating capability of the craft beer industry. Currently, nearly every taproom in … Read More

How breweries can maximize the shelter-in-place sales experience for their customers

April 15, 2020Andrew Coplon 0

online shopping experience

There’s no need to state the crippling effect of COVID-19, we’ve all felt it. But in a time of uncertainty, we all must … Read More

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Latest News

  • Hi-Wire Brewing is opening a third location in Asheville, mostly for distribution and outdoor space
  • To enjoy DuClaw Brewing’s special edition Unicorn Farts beer, you’ll need to stick your poop in the mail and get screened for colon cancer
  • New Realm Brewing to open a distillery in Savannah this spring
  • Gilman Brewing Opens Third Bay Area Taproom + Expansions in West Berkeley and Daly City for better pandemic protocols

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Recent Features

  • DuClaw Unicorn Farts can beer 1To enjoy DuClaw Brewing’s special edition Unicorn Farts beer, you’ll need to stick your poop in the mail and get screened for colon cancer
    March 4, 2021
  • beer flow pour glass multiple pictures data-001The beer flow: tallboys are trending, top IPA SKUs and on-premise taps continue to pour more
    March 3, 2021
  • Innokeg CombiKegKHS keg fillers updated to be more sustainable, efficient
    March 3, 2021
  • Summit IPA variety packIPA sales growth continues thanks to subcategories, according to 2021 IPA Forecast
    March 2, 2021
  • Free samples! These frozen whole cone hops from Michigan’s Blue Lake Hops are perfect for year-round harvest hop brews
    March 1, 2021
  • Whoa, Boulder Beer’s rebrand is badass (enjoy this photo post)
    March 1, 2021

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