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Organizing your internal project team: Craft Beer, Rebranded, episode 10

September 1, 2020Cody Fague and Isaac Arthur

In today’s Craft Beer, Rebranded video, we’ll be discussing how to identify key stakeholders and build your executive team, broader internal team and gain consensus amongst all these groups throughout your brewery’s rebrand. Learn more and buy your book bundle at www.craftbeerrebranded.com.

Craft Beer, Rebranded (and its companion workbook) are a step-by-step guide to help you map out a successful strategy for rebranding your brewery. Based on CODO Design‘s decade of brewery branding experience, this book will help you weigh your brand equity, develop your brand strategy and breathe new life into your brand. Whether your brewery is three years old or 30, Craft Beer, Rebranded is your guide to attracting new audiences, selling more beer and positioning your brand for the long haul.

Read and buy it now at: www.craftbeerrebranded.com

Talking shop with KettleHouse Brewing: What does business look like a few years after a rebrand?
How to Launch Your Rebrand: Craft Beer, Rebranded, Episode 14
How to be the Greatest Client Ever: Craft Beer, Rebranded, Episode 13
How to hire a design firm for your craft beer rebrand

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