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Homebrew supplier fires back at Bud’s anti-craft commercial

February 5, 2015Jason Morgan

Was it just me or were all the commercials during the Super Bowl super depressing this year? Sure, we get it: Drugs are bad and … well, our jaws dropped at the end of this one. But nothing lit the fires of craft brewers’ kettles quiet like the Budweiser Super Bowl ad that basically gave the finger to craft beer and its customers (while also, you know, ignoring its parent company’s own recent acquisitions).

But we’re not here to fan the flames in the comments section below (seriously though, we’d love to hear your thoughts on the ad – so sound off!). We’re here to tell you how Northern Brewer Homebrew Supply shot back. The craft supplier is offering a Peach of Resistance Pumpkin Peach Ale Kit that is designed with faint pumpkin spice and malty undertones that complement a bright peach nose. This five-gallon kit will be ready to drink in just six weeks.

Homebrew supplier fires back at Bud anti-craft commercial

Check out how Northern Brewer describes this newly crafted beer’s personality:

  • Stands for innovation and experimentation and the ingenuity of the craft brewer.
  • An unlikely combination of flavors that works together because it’s brewed the right way.
  • Opposes sameness and conformity in brewing.
  • Proudly an ale, rather than mere “golden suds”.
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Reader Interactions

Comments

  1. MatthewStreet says

    February 12, 2015 at 10:44 am

    Already sold out!? Dang!

    Log in to Reply
  2. BCornizzle23 says

    February 6, 2015 at 9:49 pm

    RT @belgianbeerday: Homebrew supplier fires back at Bud’s anti-craft commercial http://t.co/Tf9vC2X5Lj

    Log in to Reply
  3. HomeBrewDepotUK says

    February 6, 2015 at 9:29 pm

    RT @belgianbeerday: Homebrew supplier fires back at Bud’s anti-craft commercial http://t.co/Tf9vC2X5Lj

    Log in to Reply
  4. belgianbeerday says

    February 6, 2015 at 9:10 pm

    Homebrew supplier fires back at Bud’s anti-craft commercial http://t.co/Tf9vC2X5Lj

    Log in to Reply
  5. BeerBoheme says

    February 6, 2015 at 12:21 pm

    Homebrew Supplier Fires Back: Brew Your Own Pumpkin Peach Beer! http://t.co/1s8Fv9aIb2 #craftbeer #homebrew #budEWser http://t.co/WBOqQM74cO

    Log in to Reply
  6. jamigirlwi says

    February 5, 2015 at 5:15 pm

    RT @CraftBrewingBiz: Homebrew supplier fires back at Bud anti-craft commercial: http://t.co/SLLxKDLk5L #BrewedTheRightWay

    Log in to Reply
  7. BeallBreweryIns says

    February 5, 2015 at 5:09 pm

    #Homebrew supplier strikes back at @budweiser’s #Superbowl ad: http://t.co/yBU30kSAEN #CraftBeer

    Log in to Reply
  8. RebeccaHosley says

    February 5, 2015 at 5:09 pm

    “@CraftBrewingBiz: Homebrew supplier fires back at Bud anti-craft commercial: http://t.co/RJr9rz1ojn #BrewedTheRightWay” Great response!

    Log in to Reply

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