Professional Insight, Unfiltered
Beer is a big business. In fact, more than $20 billion is sold in draft beer each year. That number could be higher, according to SteadyServ, a beer technology company, but kegs run out so often that patrons are often left to choose another option. When this occurs, they’ll drink 1/3 less, and that means significant lost sales and revenue for retail establishments.
Behold SteadyServ’s case within this handy infographic.
[…] just ensured the per-patron purchase is maximized. When a patron is told “Sorry, we’re out,” they will drink 1/3 less. That’s one costly “I’m sorry.” What matters to the customer is what should matter to […]
[…] taken in our iKeg™ solution. Beverage industry-focused publications and sites like Craft Brewing Business and Food & Beverage Magazine make sense to us—it’s logical to cover a technology solution […]
[…] as to how much sellable beer is really in the keg. SteadyServ Technologies recognized that the $1 million lost each year in beer inventory due to keg freshness issues could be curbed with better measurements and inventory […]
You must be logged in to post a comment.
MyBeerGuy says
December 10, 2013 at 9:10 amInfographic: How much revenue is lost due to freshness, inventory issues? – Craft Brewing Business http://t.co/5ryCLkGXtB
rustysredrye23 says
December 8, 2013 at 10:44 amInfographic: How much revenue is lost due to freshness, inventory issues? http://t.co/9Msn4GTpAB
firebelly says
December 6, 2013 at 5:04 pmRT @Beer4thepeople: RT @CraftBrewingBiz: How much $ is lost due to freshness/inventory issues? #inforgraphic #beer http://t.co/rTNoLoMgwi h…
SteadyServ says
December 6, 2013 at 5:02 pm@CraftBrewingBiz Thanks for sharing! What a great post!
Beer4thepeople says
December 6, 2013 at 5:01 pmRT @CraftBrewingBiz: How much $ is lost due to freshness/inventory issues? #inforgraphic #beer http://t.co/rTNoLoMgwi http://t.co/nrcbUwMAju
skremer says
December 6, 2013 at 5:01 pmInfographic: How much revenue is lost due to freshness, inventory issues? – Craft Brewing Business http://t.co/PR8nmC5hlV
SteadyServ says
December 6, 2013 at 4:57 pmRT @CraftBrewingBiz: How much $ is lost due to freshness/inventory issues? Peep this infographic from @SteadyServ http://t.co/6OyL2UCZaG