This piece was originally published on CODO’s Blog. Check it out to see the rest of the 2017 beer branding trends as … Read More
Developing a living, breathing brand strategy with South Dakota’s Fernson Brewing
This piece was originally published on CODO’s blog. Check it out to see dozens of behind-the-scenes looks at brewery … Read More
Behind the design of Listermann Brewing Co.’s new logo
After almost 26 years in the homebrew supply business and nine years of brewing, Listermann Brewing Co. is getting a new … Read More
How 450 North Brewing has adapted to a changing U.S. beer market
It’s been reported that a majority of the top 30 breweries in the United States have stalled, if not declining sales … Read More
Rebrand or brand refresh? Which is right for your brewery?
This is an excerpt from the newly published Craft Beer Branding Guide. CODO Design has spent years working with startup … Read More
A reminder: 70% of consumers choose their beer at time of purchase (a 2017 Nielsen update)
We ran that same headline last year. Apparently, the facts haven’t changed: 70% of consumers choose their beer at time … Read More
Answering your craft beer branding questions (part 2/3), by CODO Design
CODO Design has spent years working with craft breweries on branding and positioning, package design and web design and … Read More
Does my brewery need a website?
This is an excerpt from the newly published Craft Beer Branding Guide. CODO Design has spent years working with startup … Read More
Learn how to get your beer to shoot off the shelf (a CBB webinar)
Sometimes you gotta punch a consumer right in the smacker. A bold beer can do that. In fact, you almost need a bold, … Read More
Tips to design a beer tap handle (even without a strong brand in place)
Tap handles are a bit unique to design in that they are very dimensional, can have any number of materials on them, … Read More